Leading American almond brand Blue Diamond has announced the launch of four new almond snacks, including two new Mash Up varieties and two new flavored offerings. The new mashup offerings will include 'Cinnamon and Maple Almonds and 'Chili Pepper Almonds.' Meanwhile, the new flavors will include 'Elote Almonds' and 'Korean BBQ Almonds.'
All four of the new internationally-inspired almond products will be sold at select Walmart locations throughout the United States. In addition, each flavor will be offered in a new 14-ounce bag format.
"Expanding our portfolio of international flavors and introducing these exciting flavor combinations are some of the key ways that we're bringing consumers flavors they’ll come to crave," said Maya Erwin, vice president of innovation and R&D at Blue Diamond.
Internationally-Inspired Almonds
Blue Diamond Debuts 'Korean BBQ Almonds' and Three Other Flavors
Trend Themes
1. International Almond Flavors - Opportunity for other almond brands to offer new and unique flavors from different countries so consumers can try different tastes worldwide.
2. Mashup Flavored Almonds - Potential for other snack companies to combine different flavor profiles to create a unique snacking experience and stand out in the market.
3. 14-ounce Bag Format of Almonds - Other nut brands can offer larger packaging size to cater to consumers who would purchase almonds for both household consumption and for bulk consumption.
Industry Implications
1. Snack Food Industry - Companies in this industry can capitalize on the growing demand for internationally-inspired and mashup flavored snacks to increase market share and customer loyalty.
2. Food Packaging Industry - Opportunity for companies in this industry to provide innovative packaging solutions that keep almonds fresh and appealing to customers for longer periods.
3. Nut Industry - Companies in this industry can leverage on product differentiation by introducing new flavors and packaging to cater to the changing tastes of customers.