LEGO has revealed its latest hypercar-inspired LEGO set of the Peugeot 9X8 24H Le Mans Hybrid Hypercar. The car model is a hybrid hypercar and is made in celebration of Le Mans’ hypercar category in the FIA World Endurance Championship, which is set to make its appearance at the Le Mans 24 Hour race on June 10 to 11.
The LEGO set is made in a 1:10 scale version of the Peugeot 9X8 and measures over 19 inches long and 9 inches wide, as crafted for display and play. The LEGO set is constructed with 1,775 pieces with intricate vital details. The car's hybrid system in real life is made by including its V6 piston engine in the LEGO set in regards to replicating the design. There are also unique glow-in-the-dark light elements included at the grille. The LEGO set will be available for $200 on May 1.
Hypercar-Inspired LEGO Sets
LEGO Unveil Its New Peugeot 9X8 24H Le Mans Hybrid Hypercar LEGO Set
Trend Themes
1. Hybrid Hypercar-inspired LEGO Sets - There is an opportunity to create a line of LEGO sets inspired by other hybrid hypercars such as the Lamborghini Sian or the Koenigsegg Regera.
2. Glow-in-the-dark LEGO Sets - There is potential to create more LEGO sets with unique glow-in-the-dark elements as a way to engage and excite children and collectors alike.
3. LEGO Collectibles - There is a growing trend towards collectible LEGO sets and this hypercar-inspired set is likely to be popular among collectors.
Industry Implications
1. Toy Industry - This LEGO set is a reminder of the opportunity for growth and innovation in the toy industry, especially when it comes to partnerships with car manufacturers or other pop culture brands.
2. Automotive Industry - The partnership between LEGO and Peugeot for this set highlights the potential for automakers to partner with toy companies as a way to promote their products and engage with a younger audience.
3. Collectibles Market - There is an opportunity to tap into the growing trend of collectibles, not just among LEGO enthusiasts, but among collectors everywhere, by partnering with other industries and creating unique limited-edition items.