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Ghost Whey x Oreo Birthday Cake Has 150-Calories Per Serving

The Ghost Whey x Oreo Birthday Cake protein powder is a new exclusive flavor option being launched by the Pittsburgh-based brand in collaboration with Mondelēz International. The product features the signature flavor or Oreo Birthday Cake cookies and features just 150-calories per serving along with 25-grams of protein. The product is arriving to coincide with Oreo's 110th anniversary and will be available exclusively at GNC locations nationwide as well as online.

Founder and CEO Dan Lourenco commented on the Ghost Whey x Oreo Birthday Cake protein powder saying, "We only partner with brands and flavors that are authentic to who we are. At the same time of OREO’s 110th anniversary, we celebrated our sixth birthday, and what better way to make the occasion than with birthday cake? We hope every workout feels like a piece of cake with Ghost by your side."
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Industry Implications
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3. E-commerce Industry - Opportunity for e-commerce platforms to showcase and provide easy accessibility to exclusive product launches like the Ghost Whey x Oreo Birthday Cake protein powder.

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