Gabi Gregg, the visionary behind Gabi Fresh, is poised to make waves in the lingerie world with her latest venture that taps Playful Promises.
The upcoming lingerie collection curated by Gabi Gregg features an extensive range of offerings, including loungewear, bras, panties, and garters. This collection's affordability is one of its key selling points, with prices ranging from $20 to $46, making it accessible to many consumers. One of the standout features of this collaboration is its inclusivity. The collection is designed to cater to diverse body types, offering sizes that extend beyond traditional standards.
"I've been interested in designing lingerie for a while," says Gregg. "As someone who wears an HH cup, it's hard to find sexy, supportive options. I'm so sick of beige and boring, and I wanted to create statement pieces, which Playful Promises does so well. I've been so impressed with their cool options in a large range of sizes, and it felt like the right fit for my brand."
Romantic Size-Inclusive Intimates
Gabi Gregg Unveils a New Intimates Capsule with Playful Promises
Trend Themes
1. Inclusive Lingerie Collections - Opportunity to cater to diverse body types and break away from traditional sizing norms with affordable options.
2. Affordable Intimates Capsules - Potential to offer accessible lingerie sets at a range of price points to appeal to a broader consumer base.
3. Statement Loungewear Designs - Chance to create bold and stylish loungewear pieces that stand out and offer something different in the market.
Industry Implications
1. Fashion Retail - Time to revolutionize the lingerie industry by introducing more size-inclusive and affordable collections for consumers.
2. E-commerce - Opportunity to disrupt the online intimate apparel market with innovative and attention-grabbing lingerie and loungewear offerings.
3. Design and Manufacturing - Potential for innovation in the production of diverse and stylish lingerie pieces that cater to a wider audience.