Audio brand Marshall launches its first collaborative portable speaker project with Amsterdam-based streetwear brand Patta -- the two work on the former's Emberton II speaker. The portable structure is compact and developed to evoke 360° sound.
The design language is inspired by Caribbean themes and sound system culture as a means to bring a close sense of community. The speaker also has an OSB wooden print -- this is contrasted by a bright orange making up the outer shell and a colorful grille that is detailed in a gradient form of green, yellow, and red as a nod to Patta's Surinamese heritage. The speaker is set to launch globally on February 23rd on both Patta and Marshall's websites.
Co-founder of Patta, Guillaume Schmidt states, "We’re stoked to be the first brand to collaborate on a portable speaker design with Marshall. Patta has strong ties to sound system culture and music communities at large. Like many of our collaborations, we touch on various aspects beyond just the product, exploring multiple pillars of the project."
Streetwear-Informed Colorful Speakers
Marshall and Patta Join Forces on the Emberton II Speaker
Trend Themes
1. Compact Portable Speakers - The collaboration between Marshall and Patta introduces a compact portable speaker with 360° sound, offering disruptive innovation opportunities for the audio industry.
2. Caribbean-inspired Design - Marshall's Emberton II speaker showcases a design language inspired by Caribbean themes and sound system culture, presenting potential disruptive innovation opportunities for the fashion and lifestyle industries.
3. Colorful Gradient Grille - The speaker's colorful grille, featuring a gradient form of green, yellow, and red, pays homage to Patta's Surinamese heritage, opening up disruptive innovation possibilities for the consumer electronics market.
Industry Implications
1. Audio Equipment - The collaboration between Marshall and Patta brings disruption to the audio equipment industry with their compact portable speaker.
2. Fashion - Marshall and Patta's collaboration introduces disruptive innovation opportunities for the fashion industry by merging streetwear and sound system culture in the design of the speaker.
3. Consumer Electronics - The colorfully designed Emberton II speaker presents disruptive innovation prospects for the consumer electronics industry, combining aesthetic appeal and advanced sound technology.