The large number of seniors aging in place in their existing homes is bolstering demand for style-conscious solutions to keep them comfortable, which is exactly what the CVS Health by Michael Graves Design collection aims to help with. The collection includes a wide range of products for seniors, those living with disabilities and caregivers to ensure safety when getting around the house. The collection of products is focused on improving everyday life through accessibility, while also enhancing one's sense of style thanks to the aesthetically pleasing designs.
Vice President of Store Brands at CVS Health Brenda Lord commented on the new CVS Health by Michael Graves Design collection saying, "There will be more than 70 million Americans ages 65 and older by 2030, along with millions of caregivers and other customers who need these types of products because of illness or while recuperating from an accident. By filling an unmet need for functional, but beautifully designed products, we aim to help improve the everyday lives of those who rely on these tools and who are seeking a more premium and customized market offering."
Stylish Senior Lifestyle Products
CVS Health by Michael Graves Design Improve Everyday Life
Trend Themes
1. Aging in Place Solutions - The trend towards seniors living in their own homes longer creates opportunities for companies to create style-conscious and accessible products for this demographic.
2. Stylish Disability Products - The demand for products that are both functional and aesthetically pleasing creates potential for companies to innovate in the disability product market.
3. Enhanced Home Accessibility - The need for home modifications for seniors and those with disabilities presents an opportunity for companies to develop creative and stylish accessibility solutions.
Industry Implications
1. Design - The design industry has the opportunity to create more stylish and visually appealing products for the senior and disability markets.
2. Healthcare - The healthcare industry can tap into the growing demand for accessible and stylish products for seniors, those with disabilities, and caregivers.
3. Home Improvement - The home improvement industry can take advantage of the trend towards aging in place by offering creative and stylish accessibility solutions for seniors and those with disabilities.