Blueberry Extract Haircare Products

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These New CURLS Blueberry Bliss Products are for Type 4 Hair

The CURLS Blueberry Bliss range of haircare products has been expanded by the brand for consumers with type 4 hair to help them enjoy a number of fine-tuned benefits for their tresses. The collection now has six new products including the Define N Shine Smoothie, Super Rich Moisture Fix, Curl Defining Custard, Extended Hold Gel, Healthy Super Hold Edge Control and Mint Hair & Scalp Strengthening Oil. The products are formulated with blueberry extract that works diligently to help repair damaged hair, prevent further breakage and also encourage growth.

The new additions to the CURLS Blueberry Bliss range of haircare products are arriving now both in-store and online at Target to maximize access for shoppers this spring.
Trend Themes
1. Type 4 Hair-focused Formulations - Innovative products tailored specifically for type 4 hair types offer personalized solutions for consumers seeking specialized haircare.
2. Fruit Extract Infused Products - The integration of fruit extracts like blueberry presents a natural and effective ingredient choice for enhancing hair health and growth.
3. Multiple Benefit Haircare Collections - Expanded product ranges with diverse offerings cater to various hair concerns, providing comprehensive solutions in a single collection.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry can innovate by developing tailored products for specific hair types, utilizing natural ingredients like blueberry extract.
2. Retail and E-commerce - Retailers can explore opportunities to enhance customer experience by offering diverse haircare collections online and in-store for easier accessibility.
3. Natural Cosmetics and Skincare - The natural cosmetics and skincare sector can disrupt the market by incorporating fruit extracts into products for improved hair health and growth benefits.

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