Three Coffee's canned cold brews are infused with creative flavors that put a refreshingly different spin on ready-to-drink coffee. The brand's Marshmallow Latte was inspired by the Spanish latte but it was created to be lower in sugar and creamier than a regular iced latte. This versatile beverage is ready to be sipped straight from the can or transferred to a mug and heated for a comforting hot milk drink.
Other inventive flavors from the brand include the energizing Cold Brew Tonic and Cold Brew with Passion Fruit puree.
Three Coffee also produces a tea-based Oolong Tea with Melon, which is carbonated like the rest of its uniquely flavorful beverages. This option was mindfully made for those consumers who prefer teas and lemonades.
Full-Flavor Canned Cold Brews
Three Coffee's Canned Beverages are Enhanced with Unique Flavors
Trend Themes
1. Creative Canned Cold Brews - As coffee consumption trends keep increasing, innovative and unique canned cold brew beverages which appeal to consumers' adventurous tastes and preferences represent disruptive innovation opportunities.
2. Flavor Infused Ready-to-drink Coffee - As consumers demand more options for their coffee beverages, adding creative flavors to cold brews for canned ready-to-drink coffee could be a disruptive innovation opportunity.
3. Carbonated Tea-based Beverages - As carbonation trends keep increasing, tea-based beverages should consider carbonation as a disruptive innovation opportunity.
Industry Implications
1. Beverage Industry - As an industry that continuously evolves to keep up with consumer trends, producing unique and inventive canned cold brews and tea-based beverages represents a disruptive innovation opportunity.
2. Ready-to-drink Coffee Industry - As the demand for ready-to-drink cold brew coffee continues growing, innovative flavors and creative packaging offer a disruptive innovation opportunity.
3. Tea Industry - As consumers become increasingly interested in carbonated beverages, it represents an opportunity for the tea industry to create new carbonated tea-based options and experiment with creative flavors.