Juni, an adaptogenic sparkling tea brand created by Jay Shetty and Radhi Devlukia-Shetty, is poised to make a refreshing and health-forward impact in the beverage industry. With a range of flavor offerings—from tropical and peach to raspberry and lemon, Juni tantalizes the taste buds while prioritizing holistic wellness and mental clarity.
Juni elevates one's mood and enhances overall vitality through a carefully curated blend of adaptogens and nootropics. Each tea boasts a unique 'Super-5' blend of green tea, lion’s mane, acerola cherry, reishi mushroom, and ashwagandha. These powerful ingredients work in synergy to promote a sense of calmness, renew energy levels, and enhance focus. Thus, Juni's adaptogenic sparkling teas serve as a great refreshment on a summer's day or an enticing non-alcoholic alternative for those seeking flavorful mocktail options.
Adaptogenic Sparkling Tea Ranges
Juni Emphasizes Health-forward Recipes in the Beverage Industry
Trend Themes
1. Adaptogenic Sparkling Tea - The rise of adaptogenic sparkling tea brands like Juni presents an opportunity for the beverage industry to cater to health-conscious consumers.
2. Holistic Wellness - The emphasis on holistic wellness in Junis' carefully curated blends of adaptogens and nootropics creates an opportunity for the beverage industry to tap into the growing demand for functional beverages.
3. Mental Clarity - Juni's focus on mental clarity through the combination of unique ingredients like lion’s mane and ashwagandha opens up opportunities for the beverage industry to address consumers' desire for beverages that support cognitive health.
Industry Implications
1. Beverage Industry - Juni's adaptogenic sparkling teas disrupt the beverage industry by offering health-forward and flavorful alternatives to traditional beverages.
2. Functional Beverages - Juni's use of adaptogens and nootropics in their sparkling teas creates disruption within the functional beverage industry, providing consumers with a refreshing and wellness-focused option.
3. Mocktail Alternatives - Juni's range of adaptogenic sparkling teas serves as a disruptive innovation in the mocktail industry, providing non-alcoholic options that deliver both taste and unique health benefits.