Retro Technical Weatherized Footwear

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Salomon Highlights the ClimaSalmon Tech in the ACS+CSWP

Salomon introduces a new pair of ACS+CSWP sneakers to join its roster for the Fall/Winter 2023 season. It has a hybrid theme and infuses a silhouette from its retro Agile Chassis System line that is backed by the weatherized elements of the ClimaSalamon Waterproof Membrane. The technology is described by the brand as "moisture-wicking," "non-rigid," and "insulating."

The debuting colorway palette prepares for the Fall season and is dynamic with a versatile flair. It has a stealthy look with a black tonal palette throughout most of the silhouette. Details include the caged accent throughout the upper to hold the laces in place and a heel loop at the back for more accessibility. Branding is seen subtly throughout to round it out.
Trend Themes
1. Hybrid Technical Footwear - The combination of design elements from different footwear lines creates innovative hybrid technical footwear.
2. Weatherized Sneakers - Sneakers that feature weatherized elements offer enhanced protection and durability in varying climates.
3. Dynamic Colorway Palette - A versatile and visually appealing color palette adds a dynamic touch to retro technical footwear designs.
Industry Implications
1. Outdoor Footwear - The integration of moisture-wicking and insulating technologies presents opportunities for disruptive innovation in the outdoor footwear industry.
2. Sports Apparel - The combination of retro design elements and weatherized features opens up new possibilities for disruptive innovation in the sports apparel industry.
3. Fashion Accessories - The use of a stealthy color palette and versatile design elements offers potential for disruptive innovation in the fashion accessories industry.

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