With thousands of tweets going out per second and tons of new selfies being shared across Instagram, it’s nice to know that some of these are contributing to the use of social media for good.
Selfies have become a phenomenon that a lot of people now just roll their eyes at, but the "unselfie" movement is one that people are adopting to support raising money for the Philippines after this year’s devastating typhoon and it's nothing to scoff at. People are holding signs in front of their faces with the hashtag "unselfie" and a URL to where people can go to donate money through UNICEF.
Another exemplary use of social media for good comes from the ‘Everyday Africa’ Instagram account, which shares gorgeous shots of a continent that is often negatively stereotyped.
22 Uses of Social Media for Good
From Tweeting Charity Scarves to Charitable Pinboard Campaigns:
Laura McQuarrie — Dec 14, 2013 — Social Good
22
Stereotype-Breaking Social Media Accounts
The Everyday Africa Instagram is Educational and Honest
21
Charitable Social Media Books
WaterForward Allows You to Donate Money in the Name of a Friend
20
Social Good Matching Sites
Sparked MicroVolunteering Network Makes It Easy to Donate a Little Time
19
Charitable Pinboard Campaigns
Elizabeth Arden's 'Pin It to Give It' Board Supports Cancer Patients
18
Donation-Encouraging Apps
Karma Refill is Designed to Facilitate Charitable Donations
17
Social Media Singing Sites
The ‘Tweet Your Tweet’ Website Features a Bird to Sing Twit
16
Virtual Charity Cafes
The Christchurch Cafe is an Ingenious Way to Aid Earthquake Victims
15
Upcycled Clothing Drive Campaigns
Teen Vogue and H&M Have Created an Eco-Friendly Way to Save
14
World-Uniting Internet Objectives
Internet.org and Facebook Want to Make the Internet Worldwide
13
Social Media Cancer Campaigns
When a Vine Filmmaker was Diagnosed with Cancer the Community United
12
Charitable Food Photography Apps
The Feedie App Lets You Donate a Meal Simply by Taking a Picture
11
Instagramed Selfless Selfies
People Take an 'Unselfie' in Hopes of Doing Some Good
10
Viral Missing Person PSAs
This Missing People Australia Campaign Spreads Across YouTube
9
Philanthropic Pinterest Promos
The Elizabeth Arden 'Pin It to Give It' Campaign is Charitable
8
Social Media Charity Drives
Lexus 'December to Remember' Campaign Donates to Toys for Tots
7
Social Good Photo Apps
FoodShareFilter is an Instagram Supported Filter That Profits an NGO
6
Family Connection Campaigns
The Skype ‘Stay Together’ Ad Strikes the Heart
5
Socially Responsible Smartphone Donations
The 'Oven Bits Instead' App Promotes Giving to Charity
4
Charitable Social Media Games
Double Impact Rewards You for Eco-Friendly Living
3
Crowdsourced Charity Reviews
GreatNonProfits is a Website that Supports Good Causes
2
Crowdsourced For-Purpose Conferences
The 2012 Social Good Summit Covers A Range of World Issues
1
Life-Loving Photo Campaigns
Nikon 'Small Moments are Huge' Project Raises Funds for Charity
Related Ideas
Location-Based Social Media Features
Instagram Map Connects Friends Who are Nearby One Another
Social Media-Inspired Retail Apps
Depop Outfits Lets Users Create Moodboards and Collages
Beauty Hack-Inspired Campaigns
Vaseline Launched 'Vaseline World' Based on Social Media Content
Authentic Connection Campaigns
Heineken's Hijack Socialization Encourages Out-of-Home Gatherings
Phone-Free Crafting Experiences
Pinterest Brought a Phone-Free Experience to the Desert
Algorithmic Reset Campaigns
Länsförsäkringar's Algorithm Cleansing Song Brings Positivity to Feeds
Glam Pet Adoption Pop-Ups
Uber Showcats Puts a Spotlight on Rescued Cats Available for Adoption
Smile-Focused Running Campaigns
Goody's® Pain Relief Debuts Positivity-Focused Smile 20 Campaign
Friendly Fandom Campaigns
Heineken Kicked Off Fans Have More Friends with a Fun Social Experiment
Social-First Local Shopping Schemes
Shop Local by Tiktok Shop Makes Homegrown Goods Accessible
Cross-Industry Insight Networks
The Think Party Explores the Future of Socialization
AI Photo Enhancement Tools
AI Portraits From Selfies Creates Studio Quality Photos In Minutes
Varsity Influencer Teams
UNC Turns Student-Athletes Into Social Media Monetization Experts
Unhoused Individuals-Supporting Initiatives
Thrive Causemetics & Beauty 2 the Streetz Parttner
Emotive Song Campaigns
Sos Songs Uses Technology to Show How Music Reflects Your Emotional State
Radiant Post-Exercise Campaigns
ASICS' Get The Glow Highlights the Beauty Benefits of Movement
Social Media Follower-Celebrating Initiatives
Streets of Toronto Marks 600k Instagram Followers
GenAI Social Media Lenses
The Imagine Lens Lets Snapchat Users Type to Bring Ideas to Life
Pet Social Networks
Doggs.Life Connects Dog Owners And Enthusiasts Worldwide
Humorous Opinionated Platform Spots
Reddit Introduced its 'People are the Best' Campaign
Anti-Digital Social Campaigns
Heineken Partners with Joe Jonas for 'Socials Off Socials'
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
3D-Printed Custom Assistive Devices
Makegood Relies on 3D Tech to Build Custom Assistive Devices
Kindness-Focused Travel Campaigns
Global Child: Travel & Purpose Debuts a Qatar Episode
Ephemeral Photo-Sharing Apps
Instagram Instants App Introduces Single-View 24-Hour Photos
Impactful Beauty Initiatives
Odele for Good Launches to Champion Women Through Entrepreneurship
Multitasking Volunteer Initiatives
Heineken Fan Volunteers Applies a Rarely Used Employee Benefit
Interactive Garment Billboards
The Sweaty Betty All Good in the Hood Campaign is in London
AI Avatar Generators
Selfie AI Transforms Selfies Into Personalized AI-Generated Portraits
Unfiltered Skincare Campaigns
The Indu Spots Happen Campaign Celebrates Unretouched Teen Skin
Social Media Entertainment Apps
The Instagram Reels Fire TV App Turns Content into Entertainment
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
Impactful Gaming Experiences
Humanity Games Combines Retro Gameplay With Real-World Lessons
Creative Editing Tools
Emojify Photo Adds Stickers And Emojis To Images For Quick Customization
Multi-Caption Instagram Carousels
Instagram adds unique captions for every carousel slide
Community-Powered Social Media Competitions
Palmstreet Has Introduced the Palmie's Choice Awards
Social Responsibility-Aligned Corporate Marketing
GoodBrand Impact is a Newly Launched Agency
Wellness-First Social Networks
Communia Turns Social Media into Social Self-Care
Content Creation Tools
AI Social Media Post Generator Creates Platform-Ready Content Fast
Creativity-Celebrating Social Media Awards
The Instagram Rings Award Honors Exemplary Creators
Peer-Powered Gifting Initiatives
indu and SoPost Encourage Customers to Share Samples with Friends
Youth-Led Holiday Campaigns
Where are You Going? Showcases a Global Portrait of Young Creators
Perks-Filled Activations
The Really Good Mood Machine by Uber Shares Feel-Good Surprises
Shoppable Microdramas
Crocs and SuperOrdinary Turn TikTok Storytelling Into Shopping Experiences
Friend-Approved Dating App Features
Hinge Friend's Take Lets Trusted People Share Reflections
Anti-Screen Summer Social Events
Eventbrite Presents 'The Offline Summer' Initiative
Social Travel Booking Platforms
TikTok GO Turns Creator Travel Videos Into Bookable Trips
Social Media Reducers
UnplugHero Helps Gamify Social Media Reduction and Build Healthy Habits
Pet Community Hubs
PetDiary Lets Users Capture And Share Their Pet’s Journey In One Place
Social Media Hubs
Unified Socials Centralizes Management Across Multiple Platforms
Unified Social Management
Social Champ Simplifies Multi-Platform Posting & Analytics For Agencies
On-Demand Content Creation Apps
Social Agent Connects Users to Certified Content Creators
Accessible Design Campaigns
Canva's Really, Really Good Design Transformed a Sandwich Business
Social Media Automation Tools
Olly 2.0 Boosts Engagement Across 15+ Social Platforms With AI
Fitness-Focused Food Drives
In March, Technogym Hosted the Let's Move & Donate Food Campaign
Colorful Social Profile Tools
Shareable Colorful Profile Card Creates Custom Public Profile Cards
User-Controlled Social Algorithms
Threads Launches Your Algo and Expands Community Features
Donation-Based Menu Deals
Domino’s Turns Pizza Purchases into Donations for Kids with Illnesses
Multi-Level Cancer Awareness Campaigns
The United Breast Cancer Foundation is at Times Square
Social Media Schedulers
SocialLater Automates Social Media Posting Across Multiple Platforms
Social Engagement Platforms
Sociable AI Predicts Viral Posts And Generates Brand Aligned Comments
Focused Fashion Feeds
Clone Helps You Stay Updated with Fashion Trends Sustainably
Parental Social Media Alerts
This Instagram Alert Will Let Parents Know of Troubling Teen Searches
Seasonal Social Good Sandwiches
Urban Eat and Teenage Cancer Trust Partnered for the Holidays
Social Networking Hubs
Internet Social Café Lets Users Explore Cafés and Build Online Connections
Identity Verification Badges
The Facebook Verified Badge Confirms Verified Human Identities
Community Travel Platforms
Discover Hidden Gems and Share Locations with TravelShare
Local Social Chats
#allyouneedislove Lets You Connect And Talk With People Around You
Social Good Clothing Campaigns
ZigZag and The Salvation Army Partnered to Prevent Fashion Waste
Social-to-Outdoor Campaigns
Tribesigns Extends TikTok's Super Wish Campaign to Times Square
Social Copy Optimizers
TweetFast Turns Ideas Into Viral Tweets With AI-Powered Suggestions
Social Media Creator Initiatives
Snapchat Launches its Gen Z-Focused Creator Connect Service
World Hunger Day Events
ZiMad Partnered with The Hunger Project on New Events in its Games
Niche Club Apps
Phictly Connects Fans of Books, Movies & Shows in Small, Engaged Groups
Swapped Phone Campaigns
KitKat Phone Break Depicts Devices Traded for Chocolate Wafer Bars
Social Media Growth Tools
PulseUp.top Simplifies Social Media Management & Business Opportunities
Charitable Influencer-Targeting Campaigns
Puresport Runs the 'Thrift It Back' Campaign
Professional Connection-Promoting Campaigns
TheLi.st Spotlights 10 Minutes of Togetherness
Social Media Management Platforms
Soshi Helps Brands Grow On X With An AI Social Media Manager
Social Media Organizers
Gem Turns TikTok and Instagram Bookmarks Into Searchable Lists
Real-Time Sharing Apps
MomentsHub Lets You Discover And Share Nearby Experiences Instantly
Branded Social Impact Initiatives
Youth To The People Unveils the Community To The People Program
Social Media Text Styling
Instagram Fonts Generator Creates Stylized Text For Social Profiles
Positive Habit Apps
HERO Encourages Daily Acts Of Kindness, Mindfulness, And Personal Growth
Social Media Sticker Tools
Instagram Comment Sticker Generator Creates Engaging Reply Stickers
Impact Travel Guides
Giveback Guide Connects Travelers With Meaningful Ways To Support Local
Decentralized Social Websites
Surf Enables Creator-Owned Platforms
AI Photo Analyzers
PhotoFeels Interprets Emotional Signals And Social Vibe From Images
Custom Profile Badges
Create Custom Profile Badges for Social Media with Profile Badge Tool
Chat-Based Bookmarking Apps
Send To Self Turns Saved Content Into A Personal, Searchable Library
Positive Disruption Apps
MeBeMe Helps Users Break Their Doomscroll and Feel More Like Themselves
Cover Image Generators
Cover Photo Generators Create Social Media Headers From Text
Anonymous Sharing Platforms
Cloak Me Enables Anonymous Expression Through Images GIFs And Thoughts
Philanthropic Media Initiatives
New to The Street Has Introduced For the Causes™
Single Post Platforms
My One Post Lets Users Share One Meaningful Post At A Time
Event-Based Social Networking Applications
The Plus 1 App is Expanding into Florida
Photo Journaling Apps
Cheese Helps Users Capture, Organise, And Revisit Everyday Moments
Social Good Gifting Ranges
The Virgin Experience Days Gifts for Good Collection is Purposeful
Sports Community Platforms
Sports Social Connects Athletes And Gamers Through Local Events
Paired-Down Social Media Platforms
Month Friend Boasts a New Experience in the Hyper-Digital World
Professional Content Assistants
Good Friend - AiDouse Helps Create Strategic LinkedIn Content
Logo-Based Health Campaigns
NHS Blood and Transplant Launches Logo Campaign for Blood Donations
Charitable Restaurant Launches
Zam's Celebrates Its U.S. Debut with Events and Meal Donations
Human Trafficking Awareness Campaigns
BODYBAR Pilates Runs the BODYBAR Does Good Campaign
Group Video Gifting
Folksee Makes It Easy To Collect And Gift Personalized Video Reels
AI-Powered Voice Effects
Instagram Voice Effects Turn Conversations into Content
Checkout-Based Micro-Donations
Adyen and adidas expand donation features at checkout
Corporate Volunteer Initiatives
TELUS Hosted Its 21st Annual Days of Giving
AI News Impact Extensions
Read & Give Turns News Reading Into Instant Charitable Action
Soccer Equipment Donation Programs
Subaru of America is Running the Gear for Good Program
Community Fashion Events
Free People Hosts a Charitable Summer Gathering with Film and Activities
Emotion-Based Social Networks
Oura Social Turns Personal Feelings into Shared, Visual Expression
Social Accountability Apps
Paprclip Helps Friends Build Shared Goals & Hold Each Other Accountable
Social Feed Tools
Mirror App Embeds Social Media Feeds Directly Into Websites Without Code
Private Photo Journals
Memory Helps You Capture Daily Moments In A Secure And Simple Photo Diary
Social Media Outreach Tools
Howdy Helps Creators Send Personalised Instagram Messages At Scale
AI Social Creators
Pic Post Transforms Photos And Videos Into Social Media-Ready Content
Private Sharing Apps
Waffle Helps Friends Share Daily Moments And Stay Connected Authentically
Thinking Emoji Guides
Thinking Emoji Explains How To Use The Emoji Across Social Media
Simplified Social Platforms
Happy Feed Is A Minimalist Twitter Experience With Fewer Distractions
Media Intelligence Tools
Media Watcher Tracks Global News And Social Buzz In Real Time
Visual Timelapse Apps
SelfieStory Creates Seamless Timelapse Memories From Daily Photos
Video Repurposing Tools
Video To Social Converts Videos Into Optimized Content For Social Media
Social Entertainment Apps
BuzzWheel Turns Group Gatherings Into Interactive Challenge Experiences
Disability Representation-Encouraging Grants
Getty Images Announces a $20,000 Grant Initiative
Purpose-Driven Brand Contests
Publicity for Good is Supporting Goodness with Its Contest
Group Challenge Apps
Challenge Friends Lets Users Complete 30-Day Self-Improvement Challenges
Event Branding Tools
Frame Me Lets Event Managers Share Branded Photos For Viral Marketing
Social Workplace Branding Tools
Soshial Helps You Build and Grow a Personal Brand on LinkedIn
Kindness Generator Platforms
bekind.now Helps Users Generate Acts of Kindness to Brighten Days
Creative Protest Archives
Pocket Protests Showcases Global Creative Resistance Against Fascism
Social Diary Platforms
Truuze Social Networking App Blends Personal Journaling With Social Sharing
AI-Powered Scam Alerts
Meta Launches Scam Protection Features Across Its Social Platforms
AI-Powered Facial Touch-Ups
Google Rolls Out a Photos Touch-Up Feature for Easy Image Tweaks
Child-Specific Peer Donation Networks
Let’s Match Mums Connects Mothers With Preloved Kids’ Goods
Social Sharing Tools
Social Plus Expands Your Reach With Shared Posts Across Platforms
AI Social Media Agents
Olly Automates Social Engagement With Personalised AI-Powered Interactions
Social Streamlining Platforms
Statuz Simplifies Social Posting From Your Mac's Menu Bar Instantly
Image Cropping Tools
Square Image Converts Any Photo Into Perfect Social Ready Square Formats
Multi-Level Cancer Awareness Ads
The United Breast Cancer Foundation is at Times Square