While many health-conscious folks can manage only drinking water, others feel they need a flavored natural beverage that isn't a kale-incorporating smoothie. These branding examples look at health drinks and how they are packaged. The healthy beverages attempt to differentiate themselves by containing natural ingredients.
One strategy brands are employing to show off their small list of ingredients is minimalism and transparency in their packaging. This includes healthy de-stressing drinks, party spring water packaging and engrossing emulsifying branding. Some natural energy drinks are targeting either end of the gender spectrum with grapefruit pink feminine energy drink branding and darkly illustrated warrior-inspired energy drinks. Others are taking an apothecary themed approach to showcase the products' health benefits, as seen with numeric juice bottles and invigorating health branding.
24 Natural Beverage Branding Examples
24
Youthful Remedy Branding
The Look of Herbalist & Alchemis' Products Makes Ancient Alchemy Modern
23
Healthy De-Stressing Drinks
Noa Relaxation is a Brand of Natural Relaxing Drinks
22
Party Spring Water Packaging
ENVI's Natural Spring Water Comes Packaged in Bright Bottles
21
Basic Patterned Branding
Cal Valls Juice Packaging Features Simple Ingredient-Inspired Motifs
20
Memory-Enhancing Lemonades
Bolema's Smart Lime is a Natural Lemonade Drink for Concentration
19
Libido-Boosting Beverages
Bolema's Maca Sutra is an Aphrodisiac Drink Made with the Maca Root
18
Uniquely Shaped Fruit Branding
WTRMLN WTR Packaging Reshapes a Sweet Natural Treat Around a Bottle
17
Invigorating Health Branding
The Jugen Design Initiative Utilizes a Vintage Aesthetic
16
Fashionably Patterned Juice Bottles
UNIC Juices Are Designed to Appeal to Style-Savvy Consumers
15
Dressed Edible Branding
Eroski Juice Packaging Emphasizes the Character Behind the Beverages
14
Farm Fresh Juice Packaging
This Organic Juice Packaging Tells of the Family Who Grows the Crops
13
Couture Juice Branding
Blend and Press' Juice Bottles Pay Tribute to Iconic Designers
12
Warrior-Inspired Energy Drinks
Samuride's Natural Energy Drink Uses Revered Ancient Ingredients
11
Pooch-Saving Health Drinks
The ‘KOMBUCHADOG’ Drink Helps Rescue Dogs Find Homes
10
Numeric Juice Bottles
Rengora Juice's Fresh Juice Bottles Put an Emphasis on Clean Design
9
Alcoholic Coconut Water
Coco Vodka is a Tropical Drink That Combines Coconut Water and Vodka
8
Feminine Energy Drink Branding
This Femme Natural Boost Packaging Appeals to Female Consumers
7
Leafy Cider Packaging
Kiss Cider's Can Packaging is Fresh, Fun & Fruity
6
Bamboo Tea Sets
Midori-T's Compact Green Tea Packaging Doubles as Drinking Glasses
5
Playful Bilingual Packaging
Mistik Source's Bio-Pure Branding Includes French & English
4
Natural Summer Sodas
Starbucks is Adding Three Natural Soda Drinks to Its Summer Menu
3
Engrossing Emulsifying Branding
VITA Vitamin Water Packaging Displays a Spectacular Mixing Process
2
Purist Wellness Beverages
'Holy' is a Health Drink That Promises Miraculous Fixes for Ailments
1
Solar Metaphor Packaging
Purdey's Multivitamin Drink Takes Inspiration from the Solar System
Related Ideas
Cigarette-Style Tea Boxes
UnD's Portable Teas are Packaged with a Health Benefit Reminder
Hydrogen-Infused Sparkling Waters
oHy Sets a New Standard for Health, Sustainability & Innovation
Crisply Refreshing Energy Drinks
Bloom Developed a New Blue Glacier Sparkling Energy Flavor
Premium Wellness Energy Drinks
STORM's Beverages are Athlete Endorsed and Health-Focused
Flavored Non-Alcoholic Beers
Two Fruity Heineken 0.0 Flavored Varieties Filling the Flavor Gap
Cartoon-Branded Aluminum Water Packaging
B Water & Beverage Debuts New Disney-Inspired Designs
Summer-Ready Healthy Fizzy Drinks
New Flavors from Poppi Arrive in Canadian Markets
Cleverly Branded Energy Drinks
Fire Brands Targets Gen Z with Playboy Energy Drink
French-Inspired Functional Drinks
Journée Uplifts the Mind-Body with Natural Caffeine & Mushrooms
Balanced Electrolyte Beverages
Be Love's Zero-Sugar Formulas Replenish with Magnesium & More
Iced Energy Beverages
Starbucks Iced Energy Energizes Mind and Body with Plant-Based Caffeine
Multi-Benefit Hydrating Drinks
Crunchy Hydration Helps to Alleviate Stress, Boost Moods & More
Functional Non-Alcoholic Drinks
Verse Announces Rapid Expansion and Next-Gen Product Line
Color-In Hydrating Drinks
Oodles of Doodles' Flavored Water Encourages Creativity
Sparkling Beauty Beverages
Swiiyo's Aura Beauty Sparkling Water Has Vitamin C & Grape Seed Extract
Real Ingredient-Focused Beverages
Milo’s Tea Company Debuts Three New Flavors for Summer
Kid-Focused Water Brands
Wave Kids Has Introduced an Innovative Approach to Children's Hydration
Modern Vitamin-Powered Water Rebrands
forpeople Revitalized the vitaminwater Brand's Aesthetic
Flavorful Crisp Functional Beverages
Wildwonder Debuts a New Pink Pomelo Limeade Flavor
Functional Sparkling Beverage Expansions
Chill Spritz is Entering the UK Market
Hydration Solution Expansions
Cure Hydration Expands to Whole Foods Across the U.S.
Functional Electrolyte Energy Drinks
Unwell Energy Drinks Come in Four Flavor Options
Energizing Skincare Refreshments
SKINERGY Drinks Encourage Consumers to Drink Their Skincare
Cold-Pressed Wellness Juices
Pressed Juicery Launches the New Sparkling Wellness Refreshers
Functional Beverage Retail Expansions
Be LOVE Lightly Flavored Electrolyte Drinks Debut at Target
Lemon-Flavored Hydration Launches
Lemon Perfect Unveils Sunshine Tea & Lime at Expo West
Ancient Superfood Energy Drinks
Maca and Manuka Fuel BEEMORE's Uplifting, Energizing Refresher
Honey-Sweetened Soft Drinks
Hive Mind Honeyade Refreshes Without Refined Sugar
Functional Bottled Tea Beverages
Evolution Fresh Organic Teas Come Four Varieties
Pre-Workout Powder Flavor Expansions
Naked Energy Launches New Three Flavors to Power Your Routine
Healthy Aging Drink Mixes
Nestlé Vital Nutritional Drinks Target Midlife and Senior Consumers
Frozen Energizing QSR Drinks
SONIC Frozen Refreshers Offer an Icy Way to Quench Thirst
High-Quality Energy Drinks
Duma Energy Assists Individuals with Fast-Paced Lifestyles
Vibrant Energy Drink Flavors
CELSIUS Drops Two New Flavors Just in Time for Summer
Branded Complete Hydration Initiatives
The Gatorade Advanced Hydration System Educates Consumers
Juice-Based Hydration Beverages
Tropicana Hydrate Blends Juice, Coconut Water and Electrolytes
Non-Alcoholic Adaptogenic Spritzers
Ginny's Functional Social Tonics Support Stress Relief & More
Energy-Boosting Tea-Based Refreshments
HTeaO Refreshers Come in Three Flavors
Functional Beverage Sachets
Daily Functional Drinks Support Hydration, Gut Health & More
Energy-Boosting Drink Mixes
Monin Brilliance Energy Comes in Six Flavors
Functional Postbiotic Beverages
Refrezz Supports Relaxation, Sleep Support and Immune Health
Wellness Tea Portfolio Expansions
Celestial Seasonings Expands with Functional Teas for Everyday
Brain-Boosting Energy Drinks
Just Ingredients' Sparkling Energy Drinks Feature Paraxanthine
Refreshed Food Packaging Designs
North Coast Organic Marks a Major Update to Its Century-Old Brand
NFT-Tied Energy Drinks
'NFT Energy' Empowers Brands Through Collaborative NFT Ventures
Redesigned Sports Drinks
BODYARMOR Debuts a New Visual Identity and its 'Choose Better' Campaign
Functional Hydration Sodas
Strive Enters the Functional Beverage Market with a New Product Line
Soda Shop-Inspired Energy Drinks
The Herbalife Liftoff Energy Range Now Features Two New Flavors
Athletic Demand-Driven Beverages
These New BOOST Drinks Help with Hydration and Energy
Manuka Honey Sodas
1770 Uses Benefit-Packed Honey to Sweeten Artisanal Soda
Better-For-You Hydration Campaigns
Gatorade Spotlights Its Gatorade Lower Sugar in a New Campaign
Energizing Creatine Beverages
Clean SAV:D + Creatine Features a Rescued Fruit Juice Base
Nootropic Productivity Drinks
Neutonic Shares a Research-Backed Ingredient Blend for Boosted Focus
Summery Non-Carbonated Energy Drinks
These New Celsius Fizz-Free Energy Drinks Come in Two Flavors
Vibrant Energy Drinks
FLRT Makes Zero-Sugar Flavors That Support Skin & Hair Health
Revamped Beverage Marketing Platforms
Sprite Launches the It’s That Fresh Marketing Platform
Caffeinated Cherry Juice Drinks
These New Rubicon RAW Energy Drinks Come in Two Varieties
Canned Hydration Drinks
HY.Q is a Replenishing Sports Drink with Electrolytes in Can
Luminous Beverages Branding
Rithm’s Enlite Embodies Refreshing Wellness Visuals
Authentically Flavored Drink Ranges
Milo's New Refrigerated Beverages Come in Three Varieties
Juicy Energy Drinks
Froosh Energy Drinks Feature Vitamins and Natural Caffeine from Guarana
Self-Explanatory Non-Alc Beer Cans
Blue Moon's Answer’s on the Can Normalize Non-Alcoholic Choices
Café Energy Hybrids
Starbucks Blends Refreshers with Energy Drink Benefits in New Menu Launch
Clean‑Label Soda Strategies
Nixie Launches Direct‑Store‑Delivery And Four‑Pack Format
Seasonal Apple-Based Drinks
Clean Juice's Apple-Forward Beverages Fight Pumpkin Spice Fatigue
Vitamin-Enriched Sparkling Waters
Radnor Spring Drinks Come in Four Low-Calorie Flavors
Functional Fruit-Forward Hydration Drinks
Aqua Libra Blueberry & Pomegranate is Arriving in the UK
Gen Z-Focued Water Bottles
bubba® Redesigns Its Brand Image and Delivers Colorful Water Bottles
Nostalgic Sports Nutrition Drinks
AN SUPPS and TANG Created Co-Branded Performance Beverages
Nutritionally Enhanced Flavored Waters
The Boost Water+ Range Has Electrolytes and Zero Sugar
Daily Greens Drinks
Be Amazing's Canned Beverages Contain 10 Fruits & Veg, Prebiotic Fiber & More
Clean-Ingredient Refreshers
Clean Juice Sparklers are Bubbly and Made with Fresh-Pressed Juices
Refreshing Beverage Menu Expansions
Panera Bread Debuts Energy Refreshers and Frescas
Modern Athlete-Focused Performance Beverages
SDS Products Has Introduced DRYP Hydration
White Peach Energy Drinks
The Human Bean Has a New Peach Fling Bright Energy Drink for Spring
Clean-Label Hydration Campaigns
The Wonder of Water Campaign from Aqua Libra is Health-Focused
Antioxidant-Rich Sparkling Drinks
Naked Nutrition Launched its Line of 'Naked Sparkling Energy'
Crafted Fast Food Beverages
McDonald’s Expands into Refreshers, Dirty Sodas and Energy Drinks
Heritage Brand Updates
Lipton's Comprehensive Brand Transformation Marks a Significant Evolution
Strawberry Guava-Inspired Plant-Based Beverages
Nurish Brands Expands Its FEEL® Energy Drink Line
Nootropic-Infused Productivity Drinks
Deep's Drink for Productivity Supports the Body and Mind
Nutritious Grab-and-Go Beverages
Elevate's Grab-and-Go Wellness Drinks Fuel "Business Athletes"
Multi-Benefit Wellness Beverages
Interior's Multifunctional Juices Support Whole-Body Health
Slushie-Inspired Functional Energy Beverages
Lucky Energy Introduces the SLUSH Lineup
Daily Wellness Drinks
Plant-Based Wellness Brand Balaveda Crafts Functional Drinks for Unique Uses
Premium Sugar-Free Energy Drinks
Phorm Energy Delivers Hydration and Mental Focus Support
Herbal Tea Instant Drinks
Twinings Refreshers Offer a Fresh Take for Gen Z & Millennials
Modern Adaptogen Energy Drinks
Josie Beverages is Introducing a New Line of Energy Drinks
Flavorful Cold-Pressed Juices
Twisted Alchemy Introduces its Additive-Free Cold-Pressed Juices
Alcohol-Free Spritz Refreshments
These New bottlegreen Spritz Drinks Come in Two Options
Non-Alcoholic Functional Beverages
Dappy is Infused with Mood-Boosting, Energizing Ingredients
Refreshing Low-Sugar Juice Drinks
The Sunmagic Juice Inspo Hydration Drinks Come in Four Flavors
Replenishing Bubbly Beverages
Hint Sparkling Water with Electrolytes is Flavorful & Zero-Calorie
Freeze-Dry Organic Smoothie Range
Pearly by tbpmx Debuted an Instant Smoothie Branding Concept
Vodka-Based Lemonade Flavor Lineups
Sun Cruiser Now Offers Four New Flavor Varieties
Beautifying Hydration Mixes
Cure Hydration's Ingestible Wellness Formulas Launched at Ulta Beauty
Natural Hydration Drinks
Pricklee is a Non-Caffeinated, Non-Carbonated Six-Ingredient Refresher
Nostalgic Clean Hydration Flavors
Coco5 Debuts a Nostalgic New Flavor — Grape
Cognitive Function-Supporting Ice Teas
H3O Debuts a New Line of Functional Beverages Called NUDL
Vitaminized Fruit Smoothies
Froosh's Blended Beverages are Fortified with Vitamin C & D
Targeted Hydration Drink Mixes
True Lemon Wellness Helps to Solve Functional Drink Frustrations
Organic Functional Beverage Lines
LEVL Expands USDA Organic Certified Beverages to New Channels
Bottled Single-Serve Juice Drinks
Capri Sun Bottles are Headed to the Convenience Store Channel
Elevated Tea Spritzers
Sarilla's New Canned Drinks Deliver "Bubbles with Benefits"
Sparkling Super Beverages
All Phenoms Makes Fruit-Infused Functional Fizzy Drinks
Vibrant Organic Product Branding
Fruit Bliss Introduces Its First Packaging Redesign in Ten Years
Natural Plant Beverages
WALOVI Unveiled International Cans with Eastern Aesthetics
Naturally Caffeinated Sparkling Water
Cómo No Beverages Boost Energy with Green Tea and Guarana
Flavorful Energy Juice Lines
Karviva Beverages Expands Its Portfolio with Karviva Energy Juice
Dry January Juice Ranges
Biddenden Juice Debuted New Branding and Products for the New Year
Premium Wellness Packaging Systems
Abox Agency Designs a Premium Naturare Brand Identity
Mocktail-Inspired Energy Drinks
Bloom Nutrition Made a Shirley Temple Sparkling Energy Beverage
Consumer-Driven Juice Bar Menus
The Latest Clean Juice Menu Focuses on Nutrition and Flavor
Nostalgic Sparkling Energy Drinks
GORGIE Candy Twist Tastes Like a Candy Shop Lollipop
Functional Functional Health Shots
One Living Enters the Market of Wellness-Oriented Beverages
Antioxidant Energy Drink Mixes
The V8 Energy Drink Mix Comes in Three Flavorful Options
Energy-Boosting Juice Tonics
Pressed Juicery Energy Tonics Come in Two Flavors
Nutrient Hydration Elixirs
Greater Than Makes Hydrating Beverages to Replenish Women
Curated Organic Beverage Menus
Fresh Blends' Menu Caters to People in University, College & More
Hydrating Summer Smoothies
Smoothie King Unveiled a New Category with Three Revitalizing Smoothies
Mineralized Sea Salt Beverages
Every Can of Sauna Water Provides Rehydration Support
Functional Wellness Franchises
HB Expanded Internationally Through Wellness-Focused Franchising
Convenient Energy Drink Mixes
The Everly Energy Variety Pack is Colorful and Nutritious
Nostalgic Lemonade Energy Drinks
GORGIE's Pink Lemonade Energy Drink is a Target-Exclusive Flavor
Nostalgic Drink Mix Sticks
Fave Organic Drink Mix Sticks Feature Juicy, Real Fruit Powders
Peachy Plant-Based Energy Drinks
TENZING Peach & Honey Melon Has a Sweet, Complex Taste
Kid-Friendly Sparkling Drinks
NoBiggie Makes Juicy, No-Added-Sugar Mini Sparkling Water for Kids
Hydrating Zero-Sugar Beverages
Positive Hydration Delivers a Boost of Vitamins and Electrolytes
Clean Label Drink Flavors
These New Hydration Drink Flavors from ITS Come in Several Formats
Private Label Fermented Beverages
Natural Grocers Organic Drink Mixes Come in Kombucha and Tepache
Feel-Good Wellness Juices
The New Nékter Juice Bar Lineup Makes Wellness Approachable & Flexible
Tropical Energizing Electrolyte Refreshments
PHX Pineapple Embraces a Warm Weather Flavor
Retro Snack Rebrands
Back to Nature Unveils California-Inspired Nostalgic Packaging Design
Heartfelt Beverage Campaigns
The 'A Real BOOST®' Campaign Centers on Authentic Human Experiences
Zesty Kombucha Refreshments
Health-Ade Ginger Lemon Berry Boasts an Unexpected Blend of Flavors
Organic Savory Spritzers
Natural Grocers Teased April Fool's Day Flavors Like Raw Onion Water
Elegant Energy Drinks
Joyburst's Strawberry Champagne Energy Drink is Something to Celebrate
Minimalist Beer-Eau Labels
Genys Beershine Design Launched By Bold Brands Agency
Artful Energy Drinks
El Jefe Energy Delivers a Boost with an Unapologetically Different Approach
Women-First Hydration Elixirs
Greater Than Launches the New GoddessLand Elixir Cans