While skincare brands traditionally target a female demographic, there has been an increase in male skincare products within the cosmetic industry in recent months. These male products tend to focus on masculine packaging and often incorporate a beard-taming product.
Today's male skincare comes in a variety of forms, including Nivea's new cooling product range that is specifically designed for men with sensitive skin. In addition to the sensitive skincare products on the market, there are items that cater to eco-conscious consumers as well. For example, the Portland General Store's Black Willow Bark Toner is an all-natural and wholesome product that is ideal for vegan audiences.
Traditionally, men have a more difficult time finding products for their skin but the market's recent focus on male skincare illustrate's the gender's growing presence in the cosmetic industry.
26 Male Skincare Products
26
Lifestyle-Specific Skincare
This New Skin Cream Eliminates Signs of Aging Caused by Bad Habits
25
Masculine Skincare Devices
FOREO's Luna System is Re-Designed for a Male Demographic
24
Vintage Flask-Inpired Kits
The Men’s Soap Shop Skincare and Shaving Kit is Sleek and All-Natural
23
Beer-Powered Men's Skincare
The Beer Beauty by Carlsberg Line for Men is a Limited Release
22
Energetic Skincare Ads
This Nivea Men Skincare Ad Shows How Revitalizing Its Products Are
21
Seafaring Grooming Kits
The Brooklyn Grooming Beard Balm Sampler Boasts Mythical Branding
20
Black Men-Targeting Razors
The Bevel Shaving System by Walker and Company Addresses Curly Hair
19
Cooling Male Skincare Products
The Nivea Men 'Sensitive' Line Provides Relief for Irritable Skin
18
Illustrated Grooming Products
Hommer's Beard Oils and Shampoos Boast Vintage-Themed Packaging
17
Hardcore Skincare Lines
DTRT is a Range for Men Who Take Skincare Seriously
16
Jetsetter Skincare Kits
This Traveller’s Skincare Kit is a Perfect Gift for Father's Day
15
Surfing Skincare Bottles
Grisha Serov's Sun Care Product Concept Mimics the Shape of a Surfboard
14
Minimalist Skincare Kits
This Useful Father’s Day Gift is Hip and Sleek
13
Barbershop Beauty Branding
Mr. Parker is Set for the Modern Gentleman
12
All-Natural Men's Skincare
Bullocks by Cowshed is the Luxurious Brand's Men's Range
11
Modern Male Skincare Lines
Ernest Supplies Creates Effective Eco-Friendly Cosmetics for Men
10
Streamlined Men's Skincare
Port Products is a Line of Naturally Derived Cosmetics for Men
9
Vegan Male Beauty Products
The Portland General Store's Black Willow Bark Toner is All Natural
8
Energizing Skincare Creams
Sportmetics' Face Cream Products Help to Revitalize Skin Post-Workout
7
Masculine Cosmetics Branding
This Men's Skincare Line Boasts a Refined Brand Image
6
Men's Grooming Marketplaces
Niven & Joshua is a Digital Destination for Quality Men's Skincare
5
Clay-Infused Shaving Creams
Fat and the Moon's Organic Products Target Sensitive Skin
4
Racecar-Inspired Skincare Packaging
Packaging for Maximum for Men Takes Cues from the Racetrack
3
Caffeinated Men's Soaps
This Exfoliating Body Bar from Ernest Supplies Includes Caffeine
2
Authoritative Male Cosmetic Branding
Messr Uses a Clean Design to Show Affluence
1
Natural Spray Deodorants
The Aesop Deodorant is a Great Alternative to Roll-On Antiperspirant
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Melanin-Rich Skin Lotions
Nivea Skin Firming Melaning Beauty & Hydration Lotion is Revitalizing
Made-for-Men Makeup Lines
NuNorm is a New Makeup Brand Created Specifically for Men
Soothing Creamy Skincare
Cremo Boasts New Women’s Body Washes and the New Almond Bloom Shave Cream
Hair Density-targeting Men's Ranges
Jack Black Expands Its Men's Hair Care Collection
Bio-Enhanced Skincare Ranges
Orveda's Signature Products are Powerful and Effective
Whole Body Deodorants
Dove Men+Care Offers Whole Body Deodorant in Spray, Stick, and Cream Format
Comprehensive Sun Protection Lines
COOLA’s Complete Sun Protection Line is Available at Etike
Japanese Skincare Collections
MUJI Enhances the J-Beauty Routine with a Line of Powerful Formulas
Targeted Plant-Based Cosmeceuticals
ID Skin Identity is a Line of Skincare for Gen Z
Frozen Toner Pads
Sofie Pavitt's Nice Ice is a Pack of 12 Cryo Toning Treatments
Performance-Driven Men's Skincare
Shiseido Men Boast Two New High-End Beauty Products
Drinker-Specific Sunscreens
Beavertown Brewery Made a Sun Care Product for Beer Drinkers
Mushroom-Powered Skincare Lines
The Mega-Mushroom, Available Through Origins Canada, is Soothing
Science-Backed Body Care Sets
Fig. 1's Body Care Trio Consists of Clinically Proven Products
Gen Alpha Skincare
JB Skrub Fills a Gap in the Market for Tween Boys
Eco-Minded Grooming Products
Hawkins & Brimble Natural Grooming Products Come in Many Varieties
Post-Gym Skincare Routines
Après Beauty Presents a Convenient High-Performance Skincare Line
Self-Accepting Skincare Systems
Sonsie Skin Offers a Simple, Stress-Free Approach to Beauty
Gen Z Deodorants
Miles' Clean Deodorants Help Tweens & Teens Neutralize Odors
Refreshing Men's Body Care Lines
These Marlowe Skincare Products Feature Fresh Spring Scents
Mom-Specific Body Care Brands
Skin Flo Caters to Moms and Moms-To-Be with Plant-Derived Formulas
Science-Led Skincare Ranges
Marks & Spencer Launched Its First Own-Brand Skincare in Seven Years
De-Stressing Facial Moisturizers
Clarins' Multi-Active Day & Night Care Features Sea Holly Extract
Cactus-Based Men's Skincare Products
The Dior Sauvage Mencare Range Has Three Steps
CBD Self-Care Brands
MeMeMe is a Gender-Neutral CBD Brand with a Focus on Gen Z
Targeted Gen Alpha Skincare
Hi!papa Makes Personal Care for Kids Ages Three to 12 in China
Luxurious Men's Grooming Gift Sets
Dans Un Jardin Introduces Luxurious Men's Grooming Gift Sets
Gentle Renewal Skincare Lines
Burt's Bees Launched the Renewal Line in January 2023
Skin-Caring Body Cleansers
The Body Clean Clarifying Gel Body Cleanser Features Niacinamide
Sustainable Men's Shampoo
Bulldog Launches Sustainable Shampoo Line for Men's Hair and Scalp Care
Luxurious CBD Skincare
ShikSona Beauty Introduces Groundbreaking Skincare Line
Sea Botanical Skincare
Ár Ocean Shares Skincare with Mineral-Rich Plant and Sea Botanicals
Melanin-Rich Skin Cosmetics
Vaseline Radiant X Caterers to Concerns for Black and Brown Skin
Clean Neurocosmetic Skincare
Justhuman's Clean Products Deliver Results Fast
Softening Facial Hair Cosmetics
Grooming Lounge Whisker Sauce Beard Conditioner is Free-From
Skin-Nourishing Wellness Sodas
SkinTē Unveils Two Flavors of its Collagen Sparkling Wellness Sodas
Dermatologist-Backed Skincare
CeraVe Canada Introduces Four New Skincare Products for 2023
Skin-Saving Product Lines
Welly Launched Its Skin Savers Range Which Addresses Different Problems
Inclusive Gender-Free Cosmetic Kits
The Humanrace Bodycare Routine Pack Has Three Staples
Gen X Wrinkle-Relaxing Moisturizers
BeautyStat's Moisturizer Boasts a Potent 22-Amino Acid Peptide
Temporary Facial Hair Colors
Just For Men 1-Day Beard & Brow Color is Dye-Free
Mom-Focused Skincare Solutions
Willow's Mama Care Provides Support for Mom's Unique Skin Needs
Effective Men's Haircare Lines
Black Wolf Nation Boasts Good Ingredients and Reasonable Prices
Accessible Skincare Gift Branding
These NIVEA Gift Packs Feature NaviLens Technology in the UK
Sustainable Skincare Packaging Pivots
Aveeno® Canada Introduces a New Look & Better, Eco Packaging
High-Performance Men's Skincare
Atwater Delivers Tailored Skincare Solutions for Men
Clean Ingredient Skincare Collections
PAPATUI Men's Skincare is Dwayne Johnson-Approved
Functional Facial Mists
These evial Facial Mists Support Skin with More Than Just Hydration
Targeted Clean Skincare Routines
Grown Alchemist’s Detailed Skincare Consultations is Helpful
Sippable Skincare Ranges
RA.D8 Markets Its Product as an "Ultimate All-in-One Skincare Solution"
Masculine Hybrid Skincare Ranges
Enhanse Men's Hybrid Skincare Supports Skin and Corrects Issues
Philosophical Beauty Products Expansions
A.P.C. Drops a Skincare Range Inspired by a Special Quote
Adult Anti-Aging Skincare Brands
'Boomer Babe Beauty' Offers a Curated Anti-Aging Collection
Radiance-Revealing Skincare
The Nectar Life Elite Radiance Skincare Collection Has Five Products
All-Natural Face Mists
This Hydrating Face Mist Features Fun Packaging
Genderless Self Care Lines
Prohibition Wellness Offers Premium Wellness Products for Everyone
High-QUality Sensitive Skincare
CV Skinlabs collection of Sensitive Skincare
Luxurious Limited-Edition Gift Sets
Jack Black Launches a Range of Giftable Men's Skincare Sets
Menopausal Skincare Solutions
The B. Menopause Range is Available Exclusively at Superdrug
Beneficial Skincare-Inspired Cleansers
These CeraVe Products Support Dry and Acne-Prone Skin
Skin-Caring Hair Brands
Hair Proud is a New Brand That Taps into the "Skinification" of Hair Care
Free-From Sensitive Skin Cosmetics
The Olay Sensitive Skin Line Includes Four Products
Targeted Melanin Deodorants
SheaMoisture's Deodorants are Black Dermatologist-Approved
Menopause Skincare Trios
Skin Federation Curated an Intimate Skincare Routine for Menopausal Women
Roll-On Men's Deodorants
NIVEA Men Deodorant Has Expanded Its Reach into Canada
Comprehensive Face Kits
Jack Black's Face the Day Boasts Targeted Men's Skincare
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Reparative Body Wash Products
Dove Men+Care Advanced Care Face + Body Cleansing Supports Skin
High-Quality Men’s Haircare
MARLOWE.Recently Launched a Classic Shampoo and Conditioner
Revitalizing Melanin-Targeted Skincare
brownkind Addresses Signs of Aging in Skin of Color
Self-Care Barber Pop-Ups
Glenmorangie's Barber Shop Pop-Up Supports Self-Care Experiences
Multitasking Serum-Moisturizers
CEO by Skinvest Boasts 27 Active Ingredients
Stackable Skincare Treatments
Dr. Few Skincare Shares Clean, MD-Formulated Skincare
Bee-Inspired Regenerating Skincare
Mānuka Health's Skincare Features Royal Jelly & Bee Venom
Celebrity Personal Care Brands
Dwayne Johnson's Papatui Brand is Affordable and Clean
Premium Private Label Cosmetics
These Onoxa Skincare Products Respond to Consumer Demands
Winter-Focused Skincare Product Lines
Gold Bond Builds Powerful Winter Skincare Formulas
Silver-Powered Skincare Lines
Silver Biotics' Skincare is Designed to Enhance Skin Health
Disruptive Men's Moisturizers
Fixup is Making Essential Skincare for Men More Fun & Accessible
Japanese Male Skincare Capsules
RÉALI de GELÉE RICH Releases a Men's Skincare Regime
Naturally Powered Plumping Skincare
The Weleda Plumping Range Includes Five Products
Pore-Minimizing Skincare Collections
Benefit Cosmetics Launched the POREfessional PORE Care line
Men's At-Home Color Kits
Cleverman Launches 8 New Hair & Beard At-Home Color Care Kits on Amazon
Men's Overnight Lip Treatments
Jack Black's NightMode™ Lip Treatment Rejuvenates and Nourishes
Men's Grooming Holiday Sets
Proraso Debuts Premium Shaving & Beard Care Gift Sets for the Holidays
Empowerment-Committed Beauty Lines
Kindness Powered Skincare Boasts Safe and Quality Formulas
Targeted Melanin Skincare
Kanu Skincare is Optimized for Consumers with Melanin-Rich Complexions
Refreshing Men's Cleansers
Blair + Jack's Refreshing Cleanser is Marketed as Ultra-Gentle
Everyday Hydration Skincare Products
Gemini Beauty is Introducing Four New Products
Fruit-Forward Skincare
Fruit Works' Products are Cruely-Free, Vegan and 91% Naturally Derived
Community-Made Skincare Products
Consumers Can Help Make Kiki World's Skin Development Kit
Azelaic Acid-Powered Skin Treatments
Blair&Kack Introduces the Anti-bump Treatment
Streamlined Age-Defying Skincare
PÜR Beauty's Skincare Range Supports a "Less is More" Approach
Antioxidant-Rich Men's Exfoliating Treatments
Blair&Jack Boasts a Powerful Exfoliating Treatment
Acne-Safe Haircare
CLEARSTEM Skincare's Hydrating Hair Care is Non-Comedogenic
Advanced Anti-Wrinkle Serums
NIVEA's New Q10 Anti-Wrinkle Specialist Targeted Wrinkle Filler
Skin-Caring Hair Removers
Nair's One-Step Face Depilatory Creates a Smooth Canvas
Luxury Men's Body Washes
Cremo Body Wash is Rolling Out in Two New Fragrances
Gen Z Acne Solutions
These New Bubble Skincare Products Combat Acne in Multiple Ways
Aromatic Skin-Supporting Cosmetics
These New Scotch Porter Body Care Products are High-Quality
Preservative-Free Skincare
Skin at Peace Favors Small-Batch Production & Fresh Deliveries
CBD-Infused Facial Balms
Respect Wellness' Smooth Facial Balm is Optimized for Menopausal Skin
Athlete-Backed Grooming Kits
LeBron James and Maverick Carter Launch The Shop Men's Grooming Line
Maternity Skincare Brands
Talm Makes All-Natural, Plant-Based and Organic Skincare for Mamas
Fermentation-Focused Skincare Collections
The FaceTory Urban Calm Collection Balances and Supports
Festive Men's Lip Balm Sets
The Balm Squad® Set by Jack Black Features 4 Lip Balms
Indian Sun Care Lines
NIVEA SUN Launches a Variety of New Sun Care Products for Indian Consumers
Consumer-Driven Skincare Solutions
These New St. Ives Skincare Products Include Two Options
Solution-First Beauty Brands
Skincare-Beauty Brand Good Weird Launches its First Collection
Marine-Inspired Men's Body Care
Jack Black's Big Sir™ Refreshing Body Lotion Hydrates and Soothes
Brightening Men's Skincare Serums
The Jack Black Brightening Booster Vitamin C Serum is Anti-Aging
Black-Owned Soothing Skincare Collections
Honey Botanicals Addresses Particular Skincare Concerns
Masculine Chemical-Free Lotions
The Dr. Squatch Men’s Lotion Comes in Three Fresh Scents
Aromatic Woodsy Grooming Products
The Nautica Grooming Collection Includes Three Products
Brightening Menopause Skin Toners
Womaness Brighten Up Has a Two-in-One Formula
Skin Renewal Day Creams
Grown Alchemist's Skin Renewal Day Cream Boos Skin Health
Ceramide-Boosting Moisturizers
The Simple Active Skin Barrier Care Range Has Two New Products
Skincare Cannabis Brand Expansions
Autumn Brands Introduces "now melt," a Self-Care Brand
Targeted Skincare Lines
Hēladerm Caters to Women in Their 40s and Beyond
Super-Soothing Sensitive Skincare
Day+West Skincare Specializes in Calming Reactive Skin
Easy Skincare Routine Sets
Ultimate Easy Skincare Duo Kit by Hommeface Caters to Men
Vibrant Plant-Based Skincare Lines
RALLY Caters to Individuals with Active and Busy Lifestyles
Custom Plant-Powered Beauty Treatments
Jasmine Skincare Embraces Plant-based Ingredients & Science
Age-Decelerating Skincare
A.P. CHEM's Skincare Targets Xennial and Gen X Consumers
Men's Curl Crèmes
Wavy's Everyday Curl Crème Delivers Curl Care for Men
Youth-Preserving Cleansing Creams
The Super Anti-Aging Cleansing Cream Supports Dry & Mature Skin
Age-Combating Skincare Lines
Nuxe Unveils its Anti-Aging Skincare Range for Traveling Consumers
Wisdom-Focused Skincare Packaging
Wise Personal Grooming Believes Wisdom Comes with Aging
Eco-Conscious Moisturizing Soaps
Every Man Jack Unveils its Sustainable Bar Soap Collection
Instantaneous Color-Correcting Skincare
These Lumin Skincare Products are Easy to Apply
Elevated Male Grooming Kits
Piramal Pharma Launches the Bohem Men's Grooming Line
Modern Hydrating Beard Sets
HIM-istry Naturals Boasts Multi-Functional Men's Grooming Products
Salon-Quality Men's Stylers
Colorsmith's Premium Styling Products Boost Confidence & Ease
Nutritious Skincare Collections
Le-Vel SKIN Line Applies Expertise in Nutrition to Skincare
Refreshing Self Care Bundles
Jack Black's Head-To-Toe Jack Set Features Product Essentials
Male Personal Care Collections
Bath & Body Works Has Officially Launched its First Men's Line
Potent Skincare Products
The Spascriptions Youth Reset Collection Offers Targeted Results
Soothing All-Ages Skincare
Farfacia is a Natural Skincare Line for Calming Problematic Skin
Targeted Balancing Skincare
No.7 Derm Solutions Addresses and Corrects Specific Skin Issues
Intimate Shaving Oils
Sexual Wellness Brand maude Debuts the 'Shave' and 'Soothe' Body Products