These Kit Kat campaigns have been able to focus on the concept of "taking a break" as the brands popular slogan. The idea of integrating this message into these tasty chocolates would ensure that people should take a break more often. It’s become a ritual that these ads not only promote the tasty treat itself but also incorporate human behaviors to accompany the product.
Taking a break could simply mean steering away from work or technology where most people should reward themselves with something sweet for their accomplishments. Every once in a while, it’s great to enjoy yourself in the best way possible. These Kit Kat campaigns portray perfect examples of how hard working people should relax and treat themselves more often with great snack like Kit Kat bars.
19 Break-Encouraging Kit Kat Campaigns
19
Human Vending Machines
Kit Kat's Man-Powered Promo at London Victoria
18
Specialized Chocolate Shops
The Kit Kat Chocolatory is the First Store of Its Kind in the World
17
Brand Slogan-Inspired Ads
The Kit Kat 'Have a Seat' Ad Brings the Trademark Slogan to Life
16
Attitude-Changing Chocolate Ads
The Kit Kat Ad Campaign Shows the True Value of a Break
15
Nap-Inducing Notebooks
The 'Pillow Book' Lets Students Rest Anywhere
14
Abandoned Chocolate Ads
This Kit Kat Ad Shows a Literal Take on the Brand's Slogan
13
Chocolate Social Media Feuds
Kit Kat Challenges Oreo to Twitter Tic-Tac-Toe with Hilarious Results
12
Tension-Breaking Chocolate
KitKat Break Your Enemies Campaign
11
Cross-Promotional Chocolate Packaging
KitKat's YouTube Break Redesign Commemorates 2 Anniversaries
10
Custom Baked Chocolate Bars
This Special Treat Comes in Original Chocolate or Mini Pudding
9
Chocolate-Infused Tech Products
The Android KitKat Collaboration Creates an Unlikely Partnership
8
Easter-Themed Chocolate Bars
New Kit Kat Flavors Include Apple Pie and Carrot with Bunny Etchings
7
Instant Poster Seating
The Kit Kat Chaoster is a Super Convenient Advertisment
6
Snapping Chocolate Christmas Countdowns
The Kit Kat Advent Calendar is Made Up of 24 Fingers
5
Anti-Internet Chocolate Zones
Kit Kat Sets Up a No Wifi Zone without Internet to Give a Break
4
Broken Corporate Object Ads
The Kit Kat Campaign Promotes Candybars and Much-Needed Breaks
3
Snack Savior Ads
The Kit Kat Break Rescuers Save People from Potential Annoyances
2
Spring Blossom Chocolates
The Green Tea Cherry Kit Kat Bar Says Goodbye to Winter
1
Recreated Famous Jingles
Grant Woodlard Reinvents Brand Songs by Playing the Piano with Products
Related Ideas
Men-Targeted Smartphones
The Mann A18 is Designed with the Macho Outdoorsman in Mind
Chocofied Bonbon Baking
This Candy Bar Cake is a Succulent Medley of Recognizable Treats
Human Vending Machines
Kit Kat's Man-Powered Promo at London Victoria
Nude Politician Ads
The Vanguardia Magazine Campaign Advocates 'The Naked Truth'
Charitable Drag Queen Chocolates
The RuPaul Bar by Sweet Hollywood Honors an Iconic Queen
20 Vending Machines That Don't Sell Snacks
You Won't Find Sodas, Chips, Candy, Or Cigarettes Here
Provocative Marine Photography
The Fish Love Ad Campaign Was Captured by Denis Rouvre
Specialized Chocolate Shops
The Kit Kat Chocolatory is the First Store of Its Kind in the World
Brand Slogan-Inspired Ads
The Kit Kat 'Have a Seat' Ad Brings the Trademark Slogan to Life
Fantastical Voyage Ads
The Nove Navigation System Campaign Takes People to Mythical Places
Supersized Sand Sculptures
JOOheng Tan Creates an Amazing Art Installation for Omo Promotion
Divinely Happy Pup Ads
The Pet Paradise Dog Spa Course Campaign is Enthusiastically Endearing
60s-Styled Pixar Posters
Eric Tan Puts Disney/Pixar Movie Posters in a Time Machine
Toastable Chocolate Bars
The Baked Pudding Kit Kat Bars Are Meant to Be Lightly Toasted
Waterproof Phone Ads
The Samsung Galaxy Xcover Campaign is Fantastically Fictional
Stick Figure Portrait Ads
The Fundacao Cultural de Curitiba Campaign Addresses All Artists
Minimalistic Horror Posters
Simplified Stephen King Classic Film Posters
Attitude-Changing Chocolate Ads
The Kit Kat Ad Campaign Shows the True Value of a Break
Guerrilla Poster Liberation
Razor Blade Public Art by Poster Boy
Sentimental Gelatin Snacks
Celebrate Romance with the Hungry Housewife Valentines Recipe
Imprisoning Technology Ads
The 'Jailhouses Go Outside' Campaign Depicts the Dangers of Devices
Heart-Themed Sweet Treats
The Somewhat Simple Valentine S’more Bites are Adorably Delectable
Romantically Mended Object Ads
The BIC Bond Campaign Shows That Whatever Breaks Up is Fixable
Wedding Ring-Resembling Phones
This Female-Targeted Android Phone is Lined with Jewels
Pleading Police Tape Ads
The Sony Entertainment Television CSI Reruns Campaign is Playful
Cultural Chocolatiers
These Japanese Kit Kat Bars will Satisfy your Hunger for New Sweet Tastes
Real Life Gamer Ads
The PlayStation Latin America Campaign Makes Life Playful and Epic
Bloody Chocolate Bars
Greenpeace vs. Nestle in KitKat Campaign
Valentine Baking Molds
The Tasty-Fill Cake Pan Makes Perfect Heart Filled Cakes
Food-Formed Flags
The Sanborns International Gourmet Festival Campaign Celebrates Worldly Cuisine
Human Tire Ads
The Subtract Keep the Dog Away Campaign Shoos Pets Away from Cars
Nap-Inducing Notebooks
The 'Pillow Book' Lets Students Rest Anywhere
Big Budget Meme Marketing
Atom Creates an Epic Meme Marketing Campaign
Sweater-Filled Blood Bag Ads
The Fundacao Hemocentro de Brasilia Campaign is Relatable
Custom Baked Chocolate Bars
This Special Treat Comes in Original Chocolate or Mini Pudding
Burst-Shaped Furniture
The Lar Center Campaign Shows Cheap Products Don't Have to Look on Sale
Cheesy Fried Chocolate Sandwiches
This DudeFoods Candy Bar Grilled Cheese has Deep Fried KitKats
Savory Dairy Confections
The Grilled Cheese Cake is a Stack of Sandwiches and Cheddar Frosting
Day-Designated Desserts
Week Chocolate Packaging Colorfully Suggests Quotidian Flavors
Crowdsourced Candy Bar Flavors
Kit Kat 'Choose a Chunky Champion' Asks You to Pick a Favorite
Bean-Flavored Chocolate Bars
The Green Zunda Kit Kat is Made from Ground Edamame
Past as Present Portraits
'Benches and Binoculars' Highlights Contemporary Art of the Past
Politician Book Choices
The Floriano Bookstore Ads Shows "There's Always a Book That Suits You"
Dependent Diseased Individuals
The Sativex Independent Thinking Ad Campaign Addresses Spasticity
Holiday Machinery Jingles
Alphabet Photography Bangs Out Workplace Christmas Carols Using Machines
Shoe-Converted Skate Ads
The Desigual Linea Invierno Campaign Promotes Its Winter Collection
Chocolate-Infused Tech Products
The Android KitKat Collaboration Creates an Unlikely Partnership
Literary-Inspired Sweets
These Strange Halloween Treats Revive Salted Tears and Cubed Earwax
Non-Melting Dessert Treats
Chips Ahoy is Launching New Ice Cream-Inspired Dessert Treats
Glossy Mag Mane Ads
The Estetica Magazine Campaign Promotes a Hair Designer's Tool
Vehicle Earpiece Ads
The Honda Bluetooth Handsfreelink Campaign is Simple and Surreal
Macabre Gingerbread Men Ads
The Fangoria Magazine Holiday 2013 Campaign is Deliciously Disturbing
Surreally Mouthed Fish Ads
The Saila Breath Mint Campaign Centers Around Hilarious Hybrids
Ethical Chocolate Bars
Fairtrade for Nestle Kit Kat Most Popular Bar in Britain
Prickly Porcelain Kitchenware
The Spiked Butter Dish is a Funky Lidded Container
Corporate Kiddie Sing-Alongs
Is the 'Bing Goes the Internet' Bing Jingle Annoying or Clever?
Animated Sleeping Ads
The Mouka Mattress Campaign Prepares People for an Active Day
Easter-Themed Chocolate Bars
New Kit Kat Flavors Include Apple Pie and Carrot with Bunny Etchings
DIY Stuffed Cookie Fillings
This Peanut Butter Cup Oreo Recipe is the Cookie to End All Cookies
Gift Wrapped Superhero Logos
The Strange Adventures Ad Campaign Promotes a Comic Book Christmas
Smartphone-Controlled Safety Systems
This Home Security Device is Controlled Through a Mobile App
Savory Chocolate Collaborations
The Kit Kat Pops Merge the Flavors of the Corporate Food Chains
Confusing Dessert Pizza
This Japanese Cafe Makes Kit Kat Pizza
Chocolate Wafer Train Tickets
Tourism-Promoting KitKat Tickets Allow Passengers to Pay for Transit
Sultry Suggestive Soda Commercials
The Superbowl SodaStream TV Commerical Stars Scarlett Johansson
Baked Ice Cream Desserts
This Kit Kat Ice Cream Flavor Includes Pistachio and Baked Kit Kats
Snapping Chocolate Christmas Countdowns
The Kit Kat Advent Calendar is Made Up of 24 Fingers
Iconic-Coco Spreads
The Three New Hershey’s Chocolate Spreads are a Delight to the Senses
Creamy Cookie Quarrel Commercials
This Oreo Super Bowl Commercial Gets Rough Fast
Savory Sweet Treats
Salazon Chocolate Bars Combine Opposing Flavors to Create Perfection
Monetized Lock Screens
The Locket App Places Targeted Ads on Your Phone's Home Screen
Smart Snack Marketing
In Japanese, ‘Kit Kat' Sounds Just Like ‘Good Luck'
Anti-Internet Chocolate Zones
Kit Kat Sets Up a No Wifi Zone without Internet to Give a Break
Boozy Fluffy Confections
Beer-flavored Marshmallows Will Take Your Tastebuds on a Coaster Ride
Personified Feeling Ads
The McDonald’s Easy Morning Campaign Promotes Better Moods
Cheek-Bursting Sweet Bread Ads
The Panettone Tottus Campaign Revolves Around Eager Children
Hot Cocoa-Inspired Drinks
The TruMoo Chocolate Marshmallow Milk Brings a Touch of Winter to Summer
World-Changing Newspaper Ads
The Cape Argus Ad Campaign Shows How the Story Changes Within Hours
Touchscreen Soda Machines
Samsung uVending Dispenses Food, Internet, Take Photos of Criminals
Deliciously Boozy Bonbons
These Lollipops are Made Using 15 Year Old Single Malt Scotch
Decadent Hotel-Branded Desserts
The Ritz Carlton Cake Provides a Taste of the Hotel's Quality
Dignitary Holiday Jingles
The US Embassy Warsaw ‘All I Want For Christmas Is You’ Lip
Benchvertizing
Have a Break, Have a Seat on a Kitkat Bar
Broken Corporate Object Ads
The Kit Kat Campaign Promotes Candybars and Much-Needed Breaks
Jolly Checkout Jingles
EDEKA Offers a Christmas Surprise at the Grocery Store Checkout
Chocolate Craftsmanship Campaigns
Mike Watt Creates Art with the Last 50 Kit Kat White Bars
Poster-Wrapped Architecture
Electrolux Vacuum Cleaner Ad Takes Over Denmark Building
Funky Flavored Epsom Melts
These Quirky Bath Salts Smell Good Enough to Eat
Symphonic Radio Jingles
The Hemglass Campaign Revolves Around a 'Grand Experience'
Snack Savior Ads
The Kit Kat Break Rescuers Save People from Potential Annoyances
Revamped Smartphone Updates
The New Sony Xperia Software Has a Long List of Outstanding Features
Spring Blossom Chocolates
The Green Tea Cherry Kit Kat Bar Says Goodbye to Winter
Customized Songs
Lovejingles.com Makes Personalized Jingles for You and Your Friends
Minimal Android Maps
Never Get Lost Again with the Updated Map App for Android
Nutritious Chocolate Treats
Peanut and Chocolate Chex Gluten-Free Bars are Tasty and Good for You
Cinematic Condom Commericals
The #50GamesToPlay Advert by Durex Promoted Playfulness