These gamified loyalty programs range from mobile beer payment apps to creative ice cream platforms that use virtual reality to entice subscribers. Thanks to our generation's growing tech obsession, interactive mobile platforms are becoming more synonymous with consumer loyalty programs and are connecting subscribers to exclusive rewards, discounts and limited edition products.
Standouts include 'Push for Beer,' -- an app that lets users play point-based games in order to earn free drink credits in participating bar locations -- along with Swarowski's 'Just Because' app that gives subscribers access to free products rewards and exclusive discount offers.
Other favorites from this list of gamified loyalty programs include Doritos' 'Ketchup Chips Challenge' an app that lets winners compete for a year's snack supply and Osheaga Festival's mobile game platform that lets music fans unlock secret performances and music clips with every completed level.
19 Gamified Memberships
From Mobile Beer Payments to Augmented Reality Ice Cream Discounts:
Jana Pijak — May 12, 2015 — Tech
19
Data-Driven Loyalty Apps
7-Eleven's New Loyalty Platform Trades Free Drinks for Insightful Data
18
Gamified Social Accounts
Adidas' Social Media Campaign Turns Instagram into a Game
17
Social Check-In Apps (UPDATE)
Foursquare's Swarm App is More About Social Buzz
16
Augmented Reality Reward Services
Dippin' Dots Loyalty Program Designs Ice Cream for the Future
15
Gamified Test Drives
Volkswagen's Fun Test Drive Challenges People in a City-Wide Game
14
Gamified Banking Apps
Emirates Islamic Bank's 'El World' Rewards Customers for Transactions
13
In-App Loyalty Programs
H & M Club Lets Shoppers Collect Rewards Via the Retailer's App
12
Engaging Loyalty Platforms
Kiip Helps Brands Reward Fans with Specialized Perks
11
Gamified Payment Apps
The LevelUp App Lets You Pay and Gain Store Credits with Experience Points
10
Hunger-Fighting Apps
Hunger Crunch's Charity Game Staves Off Fictive & Real World Hunger
9
Anime Gaming Incentives
Game Rental Service GameFly Teams Up with Crunchyroll to Offer Anime
8
Chip Showdown Apps
This Doritos' Ketchup Chips Challenge Tests a Phone User's Patience
7
Gamified Beer Apps
Push For Beer Lets Users Win Free Brews by Collecting Points
6
Gamified Beverage Promotions
Nurishment Original's 'Anniversary Arcade' Contest Offers Tech Prizes
5
Christmas Cryptocurrency Apps
The Bitmas Pudding Christmas Game Updates an Old Holiday Tradition
4
Cash-Earning Exercise Apps
The Pact App Pays People to Lead Healthier Lifestyles
3
Music Event Apps
The Osheaga Festival Teases Its Lineup in a Mobile Game
2
Crystal Collection Apps
The Swarovski 'Just Because' App Makes Earning Points Mobile
1
Couch Potato Reward Programs
The Viggle App Rewards You for Watching TV Shows
Related Ideas
Progressive Loyalty Reward Programs
RBC Expands Avion Rewards Access to All Canadians
Holiday Reward Program Promotions
The Casey's 24 Days of Casey's Rewards are for Loyalty Members
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Discount Retailer Mobile Apps
Family Dollar Debuted a New Mobile Shopping App for Customers
Convenience Store Metaverses
7-Eleven is Unveiling an Immersive Virtual World at CES 2023
Anti-Loyalty Memberships
Dis-Loyalty Actively Rewards Members for Exploring New Destinations
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Customer Loyalty Partnerships
tokenproof and adidas Announce a Strategic Long-Term Partnership
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Web3 Loyalty Platforms
Flaunt is the World's First Enterprise-Level Web3 Loyalty Platform
Gamified Shopping Apps
Yaysay Combines AI-Powered Personalization & Gamification
Interactive Gamified Restaurant Apps
The 'BAOverse' App Was Created in Collaboration with HATO
Drink-Shaped Gaming Devices
7-Eleven is Giving Fans the Chance to Win a Slurpee-Shaped Tetris Game
Financial Literacy Board Games
Chime Launches a Gamified Financial Literacy Initiative
Water Digital Wallet Loyalty Cards
Liquid Death Has Introduced the Liquid Death Country Club
Social Commerce Apps
GIST is an App-Based Social Platform for Sharing Purchases with Friends
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Gamified Home Chore Apps
Developers Showcased a Gamified Home Chore App at Meta's Hackathon 2023
BOGO QSR Treat Promotions
This Dairy Queen Blizzard Promotion is an App Exclusive
Cloud-Based Retro Gamer Apps
The Polymega App Offers Access to Nostalgic Titles
Summer-Themed Cafe Rewards Games
The Starbucks Summer Game: Adventure Awaits is Interactive
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Idol Singer Breakfast Promotions
Mos Burger Offers Dining Experience with Idols via AR
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Gen Alpha-Targeted Ice Cream Trucks
Unilever Taps Robomart to Launch 'The Ice Cream Shop'
Retailer Health Goal Apps
'Sincerely Health' from Albertsons Companies is Feature-Rich
Game-Themed Soft Drinks
Coca-Cola Unveils a League of Legends-Themed Zero Sugar Can
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
NFT Restaurant Loyalty Programs
Wow Bao is Updating its 'Bao Bucks' Program with Collectible NFTs
Gen X Candy Campaigns
Klondike's Bar-cade Campaign Engages Gen X Consumers
Gamified Skincare Memberships
Barefaced's No Sun Club Offers Challenges and Rewards
Experiential Shopping Platforms
sune Shares a Fun and Engaging Way for Gen Z to Shop
Gamified Video Dating Apps
IRLY is a Dating App by Gen Z for Gen Z
Instant Retail Savings Platforms
formi by Patron Points Offers Universal Savings for Shoppers
Gamified Youth-Focused News Apps
RocaNews Uses Challenges and Quests to Encourage Staying Informed
Simple B2B Payment Apps
Hopscotch Enables "Instant, Fee-free Payments for Small Businesses"
Progressive Traveler Programs
Ennismore Upgrades its Existing Loyalty Offerings to Include 'Drops'
Blockchain Loyalty Programs
Starbucks Debuts its Blockchain-Based Loyalty Program for Beta Testers
Preschool Gaming Subscriptions
The Piknik App Subscription Service Shares Games for Preschoolers
Refreshed Sandwich Rewards Programs
Subway MVP Rewards is Coming to the US, Canada and Puerto Rico
Young Professional Community Apps
Yuppie Helps Gen Z and Millennials Connect with One Another
Elevated Health Rewards Apps
MassMutual Debuts a Rewards-Focused Wellness App Called LivingWell
Mobile Cannabis Marketplaces
Fire & Flower's Spark Marketplace App Simplifies Orders
Gamified AI Meal Planning
Meal Genius Let's Users Swipe Left or Right on Recipe Ideas
Digital Wallet Loyalty Solutions
Loopy Loyalty Adds Loyalty Cards in Apple and Google Wallet
Advertising E-Commerce Tools
Tokens Launches the Valor E-Commerce Platform for QR Code Advertising
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
Gen Z Sports Apps
Stadium Live is Aiming to Entice Gen Z Consumers with Immersive Experiences
Contactless Car Wash Subscriptions
The 'FastLane' Subscription Can Be Accessed Through a Handy App
On-Demand Mobile Ice Cream Stores
Mars Teamed Up with Store-Hailing Service Conjure
Interactive Digital Menus
Tabmeal Empowers Restaurants to Revolutionize the Way Guests Order
Coffee Disloyalty Programs
Peet's Coffee Accepts Points from Rival Brands on National Coffee Day
Digital Loyalty Customer Cards
Passkit Makes Loyalty Cards for Apple and Google Wallet
Gen Z Budgeting Platforms
Buddy and Klarna Teamed Up to Support Gen Z Financial Health
Rewarding App-Based Games
Pick n Pay Introduces the New 'Smart Hopper' Game for Shoppers
Web3 Loyalty Programs
Wow Bao Created a Next-Gen Loyalty Program with Digital Collectibles
Rewarding Money Apps
Shakepay Has an Innovative Reward System for Digital Currencies
Social Shopping Apps
Locker Helps Users Organize, Share, and Earn from Online Wishlists.
Jewelry Rewards Initiatives
Mejuri Launches a New App and Loyalty Program Called Mejuri+
Community-Supporting Business Models
Ben & Jerry's' 'Linked Prosperity' Model Drives Positivity
Social City Exploration Apps
The 'Geometrik' App Connects Citizens and Businesses Together
DIY Retailer Rewards Programs
Lowe’s Launches the MyLowe’s Rewards Loyalty Program
Shopping App Football Games
This In-App Game from Klarna Provide Rewards for Football Fans
Science-Based Habit Apps
Addicted-Habits Provides Invaluable Support to Help Users Achieve Goals
Personalized Rewards Programs
Just Salad Launched the 'Race to Rewards' Loyalty Program
Bartender Collaboration Apps
Drinktank is Changing the Way Brands and Bartenders Collaborate
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
AI-Powered Socialization Apps
The 'BU' App Takes an AI-Driven Approach to Event Planning
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
Exclusive Gamer Gift Cards
Candy Crush Saga Gift Cards Share a 48-Hour Unlimited Lives Bonus
Rejuvenated Fuel Loyalty Apps
The 'Gulf Pay' Program Offers Savings to New & Returning Customers
Authenticated Product Review Apps
This App Matchers Shoppers With Brands Looking For Reviews
Rewarding Dance Apps
Desperados Dance Club Brings the Uplifting Benefits of Movement to Gen Z
Unlimited Fountain Drink Subscriptions
Parker's Chewy's Drink Club Offers a Large Drink Everyday
Dedicated Mobile Fitness Apps
SilverSneakers GO Helps Older Consumers Stay Fit in 2024
Virtual Game Tourism Campaigns
Cape Town Launches a Virtual Game for a New Tourism Campaign
Food Delivery Loyalty Programs
Grubhub Has Reintroduced Its Loyalty Subscription Program Grubhub+
Gamified Budgeting Apps
Bread Budgeting Makes Budgeting Fun By Integrating Challenges
Family Organization Apps
Rejoy Merges Calendars, Lists, meal Planners, and More in One Place
Alcohol Cashback Programs
Swiftly's Alcohol Cashback Program Redefines the Rebate Process
Digital Experience Gifting
Memory Crate Lets Users Gift Coupons, Experiences, or Acts of Service
Visual Payment Apps
Vizme Turns the Experience of Sending or Spending Money Into Stories
Simplified Loyalty Programs
CVS Pharmacy Adds Two More Membership Tiers to its Reward Program
AI-Enhanced QSR Rewards
Wendy's Leverages Artificial Intelligence for its New Rewards Platform
4/20-Ready Rewards Programs
Curio Wellness Offers a New Loyalty Program Ahead of 4/20
Chicken Restaurant Rewards Systems
KFC U.S. Introduces a New Loyalty Program for Frequent Shoppers
Asian QSR Rewards Programs
Panda Express Launches a New Rewards Program with a Points System
Pizzeria Subscription Programs
The Chuck E. Cheese Membership Program Has Three Tiers
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Customized Membership Cards
Amaze Technologies Offers Digital Wallet Loyalty Solutions for Brands
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
Web3 Loyalty Clubs
Scotch & Soda Debuts a Web3 Loyalty Program with Exclusive Membership Perks
Tiered Restaurant Rewards
Chopt Enhances its Rewards Program and Secures an Influencer Partnership
QSR-Backed Rewards Programs
Whataburger Launches New Points-Based Rewards Program at its Stores
Pocket Concierge Apps
The Scene Matches Users to Restaurants, Bars, Clubs & Cafes
Delightful Recurring Payment Apps
The 'm0nthly' App Offers Mindful Money Management
Location-Based QSR Technology
Chipotle is Integrating Location-Based Technology Into its App
Improved Sushi Rewards Apps
Kura Sushi Unveils Enhanced Rewards App for Sushi Enthusiasts
AR-Based Video Games
Graffity, Qualcomm, and Nreal Launch Two New Augmented Reality Games
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
Curated Flight Deal Apps
The Going App Offers Expert and Personalized Travel Deals
Consolidated Rewards Apps
This App Offers Benefits For Convenience Store & Coffee Purchases
Crafting Retailer Loyalty Apps
The Hobbycraft Club App Offers Exclusive Discounts and More
Breakfast Rewards Apps
Effin Egg Launches the New Loyalty App for Consumers
Money-Saving Grocery Apps
Schnuck Markets and Upside Launch a Co-Branded App for Rewards
Connective Foodie Apps
Letslicious is a Foodie Social Media App Connecting Likeminded People
Tiered Pizza Rewards Systems
Dominos Introduces an Update to its Pizza Rewards System
Loyalty Platform Partnerships
Team Liquid is Working with Mysten Labs on its New Loyalty Platform
Mobile Esports Events
Tribe Gaming Partners with Samsung for a Mobile Gaming Event in Las Vegas
Kid-Friendly Financial Support Apps
Goaly Offers Financial Lessons for Kids and Their Parents
E-Commerce Membership Tiers
Flipkart Introduces the New 'Premium' Membership Tier for Consumers
Digital Wellness-Promoting Apps
AARP Now is a Convenient Membership App for AARP Cardholders
Updated Restaurant App Rewards
California Pizza Kitchen Updated its Mobile App with Perks
Networking Platform In-App Games
LinkedIn is Working on Integrating Games to its Platform
Revamped Grocery Loyalty Apps
Tesco Unveils the New and Improved Digital Clubcard and Grocery App
Fitness Loyalty Programs
Under Armour Launched its First Official Loyalty Program for Customers
Pizza-Themed Beer Promotions
This Old Golden Hen Promotion Offers Wood-Fired Pizza Ovens
Mobile Convenience Apps
Kum & Go Unveils its New Mobile Shopping Platform and Rewards Program
Fantasy Sports Betting Apps
OnlyBets Builds a Sense of Community Around its Players
Gamer Organization Apps
Skich Debuts New Features for its Tinder-Style Game Recommendation App
Food-Focused Travel Guide Platforms
'FoodieTrip' Connects Hungry Travelers to Experienced Guides
Anime Service-Backed Games
Crunchyroll is Adding Mobile Games to its Subscription-Based Offerings
Interactive Challenge Platforms
Join and Witness Online Challenges in One Place, at Tigbar
Personalized Gear Memberships
Gatorade iD is a Free Membership Platform with Exclusive Perks
Comprehensive Business Loyalty Solutions
BusinessQR Helps Brands Build Customer Loyalty
Employee Engagement Tools
Triibe Offers Interactive Newsfeed, Polls, Surveys, and More
QSR Rewards Interfaces
California Pizza Kitchen Launches an Updated Mobile App and Perks
Online Poker Engagement Features
Stretch Network Confirms the Launch of Three New Features
Creative Collaboration Clubs
Dazed Has Launched a New Social Media App Called Dazed Club
Gamified Martial Arts Apps
Martial Profile Offers a Personalized Fitness Journey
Tournament Platform Rewards
Mana Interactive Partners with Blitz.gg for a New Rewards System
Coffee-Focused Rewards Programs
The Human Bean Launches a New Rewards App and System
Community Social Apps
Beezle Social Keeps Users Informed Connected with Their Neighbors
Experiential Workplace Rewards
Bondly Has Over 300 Experiences for Employers to Reward the Team
Gas Retailer Rewards Programs
Gas N Wash Unveils its Updated Mobile App and Rewards Program
Back-to-School Loyalty Sweepstakes
The Good Rewards Anniversary Sweepstakes is Launching Now
Digital Commercial Payment Apps
Mastercard Unveils the Mobile Virtual Card App for Businesses