These experiential cinema innovations range from interactive children's theaters to in-flight film premieres. While examples like 'Vjunior' -- a kid-friendly immersive theater concept by Village Cinemas Australia and Mattel -- combine physical play and digital entertainment, United Airlines' recent partnership with Tribeca Film Festival surprised travelers with an exclusive screening while on board an airplane.
Other standouts to take note of include a live action film experience inspired by Simpsons creator Matt Groening's widely popular Futurama cartoon. Additionally, designer Michal Stasko's playful cinema concept in Slovakia is another favorite and aims to replace stiff seating with colorful bean bags and matching wall panels.
A Disney-themed aircraft inspired by the studio's recent Moana release rounds off this list and takes film promotion to new heights by targeting those traveling aboard Hawaiian Airlines.
12 Experiential Cinema Innovations
For Interactive Children's Theaters to In-Flight Film Premieres:
Jana Pijak — Jan 13, 2017 — Marketing
12
Bright Beanbag Cinemas
Michal Stasko's Theater Design is Filled with Beanbag Chairs for Seating
11
Intergalactic Franchise Home Theaters
This Zene Private Cinema is Designed with a Star Wars Theme
10
Members-Only Movie Theaters
London's 'Whirled Cinema' Offers a More Intimate Movie Experience
9
South Korean VR Films
'Time Paradox VR' Gives Korean Viewers a New Way to Experience VR Technology
8
In-Flight Movie Premieres
United Airlines Surprised Passengers with a Movie Premiere While Flying
7
Greenery-Covered Cinemas
Orlando's 'Enzian Theater' Showcases Alternative and Independent Films
6
Texting-Friendly Movie Theaters
AMC Entertainment May Soon Offer Texting-Friendly Auditoriums
5
VR Theatre Studios
The National Theatre is Incorporating VR into Its Creative Process
4
Sci-Fi Movie Simulators
'Trials on Tatooine' is a Hybrid Gaming and Cinema VR Experience
3
Live-Action Cartoon Films
'Fan-O-Rama' is a Live-Action Remake of the Beloved Futurama Series
2
Humorous Movie Apps
The Rifftrax App Helps You Sync Hilarious Commentary to Movie Tracks
1
Interactive Children's Theaters
Mattel and Village Cinemas' ‘Vjunior' Space Offers Immersive Fun
Related Ideas
Spaceship-Modelled Basements
Line Rainville Pays Ultimate Tribute to the Starship Enterprise
Vibrant Home Theater Designs
This Personal Cinema Features Acoustic Panels and Special Lighting
Creative Contemporary Abodes
This Home in Santa Monica Features Lots of Creative Space
Bee-Friendly Furniture
Ryan Frank Designs Fragrant Outdoor Pieces for London's National Thea
Futuristic Cinema Layouts
This Movie Theatre Combines Architectural Design from the East and West
Bright Beanbag Cinemas
Michal Stasko's Theater Design is Filled with Beanbag Chairs for Seating
Comfortable Luxury Cinemas
Bangkok's Embassy Diplomat Screens Makes Movie-Watching Decadent
Luxurious Tech Destinations
The McIntosh Labs Store Offers a High-End Shopping Experience
Terrifying Theater Shows
'The Tension Experience: Ascension' is a Live Horror Show
Eloquent Ballerina Photography
The 'Unseen Beauty' by Dina Johnsen Takes Viewers Behind the Scenes
Luxurious Business Class Cabins
United Airlines Has Revealed Its Revamped Business Class Cabins
VR Shooter Games
'VR Shoot' is an Immersive Video Game That Makes Use of Room-Scale Tracking
Cinema Projector Upgrades
The AMC and Dolby Partnership Will See Mass Installation of the System
Olympic Waterfall Installations
Mariko Mori Placed a Large Ring Above a Waterfall to Signify Unity
VR Movie Theaters
The Virtual Reality Cinema Provides Movie Lovers with an Immersive Experience
Collectible Sci-Fi Posters
These Star Wars Art Prints Celebrate Iconic Movie Titles
Hybrid Restaurant-Theaters
CineBistro Pairs Fine Food & Films for a Truly Entertaining Experience
Members-Only Movie Theaters
London's 'Whirled Cinema' Offers a More Intimate Movie Experience
Luxury Members-Only Cinemas
iPic Theaters is a Chain of Upscale, Membership-Based Cinemas
Theme Park Theaters
ReelXperience Entertainment Imagines a High-Tech Movie Experience
Olympian-Made Snack Packages
Garrett Weber-Gale Designed the Nutritious AthleticFoodie Products
Luxury Home Theaters
IMAX is Offering to Build Private Luxury Theaters for Homes
Smartphone Movie Theater Marketing
Mobiquity and Screenvision will Use Beacon Tech for Mobile Ads
Holographic VR Games
The 'Tactera' Game Applies Holographic Visuals to a Tabletop Gaming Scene
VR Hockey Experiences
The Air Canada Centre Uses VR to Bring Visitors Closer to the Game
Action-Tracking Stadium Seating
The Samsung 'Slider' Enhances Stadium Events with Moveable Seats
Sith Lord Toothpick Dispensers
This Star Wars Kitchenware Helps the Force Be With Your Baking
Dine-In Movie Theates
This Cinema Boasts a From-Scratch Kitchen and Full Bar
Athletic Female Empowerment Ads
Nike's New Ad Features an All-Female Cast of Indian Athletes
Olympian VR Experiences
Samsung Users Will Be Able to See the Olympics in Virtual Reality
Immersive VR Theme Parks
This VR Theme Park is Set to Open a Location in New York City
VR Theme Park Attractions
This Company is Bringing VR and Mixed Reality to China's Theme Parks
Luxe Galatic Timepieces
The Nixon Star Wars Line Features Classic Watches Inspired by the Films
Revamped Warehouse Theaters
Las Vegas' Cockroach Theatre Showcases Local Productions
Cinema-Simulating Headsets
This VR Application Recreates the Movie Theater Experience at Home
Texting-Friendly Movie Theaters
AMC Entertainment May Soon Offer Texting-Friendly Auditoriums
Laser Projection Theaters
The First Latin American Chain Has Installed Laser Projection Technology
Multi-Sensory Cinemas
'The Feelies' Transforms Film Experiences with Virtual Reality
Intricate Sci-Fi Cardholders
Eric Ramirez' Hand-Painted Star Wars Cardholders Boasts Sci-Fi Style
Hassle-Free Luxury Theaters
Arclight Pictures Aims to Elevate the Moviegoing Experience
Video Streaming VR Promotions
This Netflix Clip Introduces People to the 'Stranger Things' Series
Collectible Movie Tickets
This Theater Offered Collectible Tickets for the New James Bond Movie
Immersive Theater Seats
4DX Motion Seating Makes Viewers Feel Part of a Film
Family-Friendly Dine-In Theaters
The AMC Theaters 'Fork & Screen' is Designed for All Ages
Galactic Cupcake Sets
The Star Wars Cupcake Set Helps You Bake with the Force
Marvelous Movie Apps
Augmented Reality Cinema Displays Movies Filmed All Around You
Theatre Inspires Nursery School
Blue Man Creativity Center
Three-Storey Movie Screens
This Big Theater Screen in Idaho Spans 62 Feet in Width Alone
Multi-Directional HD Projectors
The 'XGIMI Z4 Aurora' Projector Features Smart Calibration
DIY Theater Constructions
A California Man Creates a Home Theater Garage
Bowling Alley Cinemas
Entertainment is Taken to the Next Level at Frank Theaters Cinebowl & Grille
Massive Entertainment-Focused Homes
7 Sable Ridge Court Has a Theater and Bowling Alley
Galactic Bounty Hunter Totes
This Stylish Vinyl Purse is Modeled After the Boba Fett Costume
Galactic Character Growlers
These Star Wars Beer Set Include Themed Glasses and a Bottle Opener
Cedar-Wrapped Theaters
This Chicago Theater is Wrapped in Glass and Wooden Battens
Cinema Payment Marketing Systems
AMC Theaters Has Rolled Out Pyramid polytouch POS Kiosks
Rewarding Movie Apps
The 'CineMode' Movie App Rewards Consumers for Good Behavior
Style-Focused VR Headsets
Smart Theater Will Reveal New Fashion-Focused Headsets at CES 2017
App-Based Movie Promotions
Atom Tickets' Star Trek Beyond Promotion Involved a 360 Degree Campaign
Animated Movie Apps
The Disney Movies Anywhere App Lets You Access Disney Libraries on Mobile
Olympian Selfie Billboards
United Airlines' Olympic Ads Photograph Staff and American Athletes
Multi-Sensory Cinema Seating
Cineplex's 4DX Enhances Movies with Snow, Scents, Vibrations and More
Fiberboard Fan Films
'Cardboard Warfare 2' is a Strange War Movie Hitting the Big Time
Animated Movie Sing-Alongs
The Moana Sing-Along Version Will Launch in Theaters Nation-Wide
Star Trek-Themed Theaters
The Evergreen Ultimate Theater is Impressively Geeky
Psychadelic Light-Up Cinemas
This Korean Busan Cinema Center Has a Rainbow LED Ceiling
Hybrid Screening Theaters
The Cleveland Institute of Art Cinematheque Shows Film & Digital Formats
Visceral Shockvertising
The Catalonian National Theatre's Heart-Rending Ad
Hispanic Cinema Pop-Ups
Cine Carretera Popped Up in a Vacant Lot in San Diego to Screen Films
360-Degree VR Performances
Bjork Livestreamed a 360-Degree Concert in Virtual Reality
Charitable VR Campaigns
"A Walk In Their Shoes" Shows Toms Customers the Impact They Have
Historical City Simulators
This Virtual Reality Project Introduces a Walking Tour of Edo
AI Apocalypse Campaigns
'Halfpops' is Asking Coding Geeks to Use Their Skills to Save the World
Audiovisual Mixes
Addictive TV Turn Films Into Music
Grim Apocalyptic Trailers
Left 4 Dead Fan Film Teaser Brings the Video Game to Life Epically
Simplified Mobile Movie Apps
Videorama is a Powerful Tool that is Fun to Use
Minimalist Castle Structures
The Shed at the National Theatre by Haworth Tompkins is Crimson-Clad
Olympic Travel Ads
United Airlines' Olympic Advertisement Showcases Its Partnership with Team USA
TV Drama VR Experiences
Nashville Will Have a Scene Making Viewers Feel Like Their in the Audience
Cosmic Alcohol Cabinets
LEGO Bender is a Liquor Cabinet Made to Look Like a Futurama Character
Mobile Movie Apps
Google Spotlight Stories Shows Cinema-Quality Videos in a 360-Degree Format
Airport Navigation Apps
United Airlines' App Now Includes a Beacon-Powered Airport Map
Dramatic Comic Trailers
The Archie Movie Trailer Puts a Dark Spin on Riverdale High
All-Inclusive Movie Apps
The Fanhattan App Has Everything a Film Fanatic Wants and Needs
Illicit Movie Interpretations
'The Last Laugh' is an Impressive, Yet Illegal Fan Film
Trailer-Specific Movie Apps
The Trailer TV App Helps Users Figure Out What Movie to Watch
Futuristic Fan Films
The Invaders From Space Trailer is Action-Packed
Flavorful Movie Theaters
Electric Cinema's Edible Cinema Uses Food to Enhance Films
Latino Movie Snacks
AMC Dine-In Theaters Expand Offerings with Tacos and Margaritas Nationwide
Super Fan Films
Robb Pratt Reimagines a Comic Book Icon in this Fan-Made Superman Cartoon
Streamlined Movie Theater Apps
This Moviegoing App Lets You Swipe to Book Movies and Buy Food
Comic Book Fan Films
'City of Scars' is a Well-Produced Batman Fan Film
Social Movie Apps
Letterboxd Lets You Exchange Movie Ratings and Reviews
Childhood Show Fan Films
Power Rangers Gets an R Rated 'Deboot' Starring James Van Der Beek
Location-Based Olympic Highlights
Twitter's Olympic 'Moments' Customizes Coverage for Global Users
Theater-Inspired Card Games
The 'Curtain Call' Game Aims to Replicate a Backstage Experience
Sci-Fi Holiday Campaigns
This Target Holiday Commercial Targets Star Wars Fans