For shoppers, it can feel like the holiday season may be winding down, but anyone who works behind the scenes for the Christmas department store team knows that Christmas never really ends. Even when people who celebrate Orthodox Christmas have packed up their trees, the festivities will just be starting at the end of January for the annual Christmasworld seasonal decoration show in Germany.
To ramp up for the holidays ahead, department stores will already be into planning the next season of ornaments, decorations and fashions. Looking back on some of this year's Christmas department store ads hopefully will provide inspiration and Christmas spirit all year round, especially if you're in the midst of seeking new ideas for an upcoming campaign, display or holiday window in the middle of spring or summer.
23 Department Store Christmas Campaigns
23
Saks Fifth Avenue Mexico City
A New Shopping Temple in Santa Fe
22
Wonderland Storefronts
2009 Bergdorf Goodman Holiday Windows Inspired by Lewis Carroll
21
Yeti Storybook Window Displays
The Saks Fifth Avenue Holiday Window is an Interactive Experience
20
Holiday Wonderland Store Windows
Bergdorf Goodman's 'White Christmas'
19
Haute Couture Holiday Displays
Printemps Christmas Windows Bring Luxe to the Holidays with Dior
18
Festive Retail Display Promos
The Le Chateau Windows Will Be Getting a Social Media Reveal
17
Presidential Retail Windows
The Bloomingdale's Holiday Windows Include President Obama
16
Energetic Holiday Fashion Videos
Lanvin Vitrines Windows Night Club 2011 Video is Fun & Funky
15
Disgraceful Dress Ads
Harvey Nichols Christmas 2011 Campaign Helps You Avoid the Walk of Shame
14
Nostalgic Christmas Window Displays
Holt Renfrew's Christmas Windows Showcase Fun and Frustration
13
Face Squashing Ads
The Harvey Nichols Sale Campaign Encourages Participation Not Admiration
12
Film Noir Christmas Ads
This Harrods Christmas Ad Urges People to Hurry with Their Shopping
11
Projected Snowflake Shows
The Saks Fifth Avenue Light Show Gets Shoppers in a Festive Mood
10
Holiday Parade Parodies
This Animated Spoof Will Get You Hyped for the 2012 Thanksgiving Parade
9
Opulent Nature Storefronts
The Bergdorf Goodman Carnival of the Animals Display is Grand
8
Ogling Bystander Advertising
The Reaction Collection Campaign Promises Mesmerizing Ensembles
7
Musical Retail Displays
Calvin Klein Sound Installation Offers Customers an Audio Experience
6
Super Power Holiday Ads
The Harvey Nichols Christmas Commercial Features Laser-Shooting Models
5
Multimedia Disney Displays
Barney's Electric Holiday Windows Focus on Mickey Mouse
4
3D Holiday Displays (UPDATE)
The 2011 Saks Fifth Avenue 3D Projection Brings Magic to Shopping
3
Acrobatic Holiday Window Reveals
Bergdorf Goodman's Acrobats Unveiled the Holidays on Ice Display
2
Miserly Christmas Campaigns
This Harvey Nichols Christmas Collection is for the Cheap-at-Heart
1
Grinch-Like Gifting Ads
The Sorry, I Spent It on Myself Ad Encourages Gifting Yourself
Related Ideas
Gifting-Ready Cafe Merch Lines
Starbucks Holiday Merchandise for 2025 Has New and Returning Faves
Festive Theme Park Tumblers
The New Starbucks x Disney Collection is Disney World Themed
Luxury Holiday-Themed Pop-Ups
Loro Piana Unveils its Holiday 2025 Pop-Up Store at Yorkdale
Flower-Centric Events
Macy’s Flower Show Celebrates 50 Years with a Surrealist Garden
Festive Jewelry Lines
Pandora Introduces its 'Holiday 2025 Collection'
Cocktail-Themed Holiday Campaigns
Aperol is Initiating 'Aperolidays' in 2025
A-List Beauty Ambassador Campaigns
The Dior Addict 2026 Collection Will Launch After Christmas
National Holiday Marketing Campaigns
Revlon Debuted a Month-Long National Lipstick Day Celebration
Connection-Focused Luxury Fashion Campaigns
The Salvatore Ferragamo Holiday 2025 is Heartwarming
Luxury Beauty Advent Calendars
Hunter Luxury Bring Festive Elegance to NEXT’s 2025 Holiday Line
Cinema-Inspired Fashion Campaigns
Brunello Cucinelli Released Cinema Meraviglia for the Holidays
Luxurious Holiday Experiences
St. Regis Toronto Debuts Seasonal Programming Across Multiple Venues
Whimsical Halloween Decor Ranges
Michael's Alice's Adventures Collection Will Arrive for Halloween
Parisian-Inspired Fashion Campaigns
The Chanel Fall 2025 is Elevated and Captivating
Picturesque Literature-Inspired Fashion Campaigns
Christian Dior Presents Its Fall 2025 Campaign
Season-Long Fashion Campaigns
Marc Jacobs Unveils its Expressive 'JOY' Campaign
High Fashion Holiday Campaigns
The Jacquemus Holiday 2024 Campaign is Titled Winter Retreat
Sensory Supermarket Pop-Ups
ALDI will Host a 'A Very ALDI Holiday' Pop-Up in NYC
Decluttered Ad Campaigns
IKEA Unpackaged Goods Organizes Branded Products into Storage Containers
Enigmatically Suspenseful Fashion Campigns
Tom Ford Presents Its Fall 2025 Advertising Campaign
Curated Store Concepts
A New Target Soho Store Opens in New York with Design-First Looks
Festive Digital Chocolate Treats
Kinder Chocolate and The Elf on the Shelf Debuted a Partnership
Valentine's Day Chocolate Campaigns
Godiva's 2026 Valentine's Day Campaign is Playful
Design-Forward Concept Stores
Target SoHo is Immersive, Experiential and Shoppable
Cinematic Holiday Collection Campaigns
The Tod’s Holiday 2025 Collection Taps the Orient Express
Subtly Spooky Halloween Decor
The Target 2025 Halloween Collection Debuted Ahead of Summer
Ultra-Luxurious Resort Campaigns
The Chanel Resort 2026 Ad Campaign is Laidback and Sophisticated
Luxurious Winter Campaigns
The Michael Kors Holiday 2025 Campaign Was Set in Banff, Canada
Halloween Essentials Campaigns
IKEA Turns Home Essentials into Shields for Scary-Movie Nights
Wishlist-Spotlighting Billboards
Sephora Canada Features Customer Wishlists on Holiday Billboards
Luxury Seasonal Retail Interiors
Chanel's Seasonal Boutique in Saint-Tropez is Luxurious
Mischievous Gift Deliveries
Walmart’s WhoKnewVille Campaign Had the Grinch Drop Off Surprise Gifts
Wintry Retail Activations
ASOS will Host a Winter Wonderland Pop-Up in SoHo
Vibrant Makeup Advents
The 'little X-MAS WONDER Advent Calendar' Contains 24 Pieces
Romantic Retailer Basket Campaigns
The Asda Red Baskets are Arriving for Valentine's Day
Toy Brick Advent Calendars
LEGO Introduces All-New Advent Calendars for 2025
Urban Landscape-Inspired Campaigns
The Casablanca Fall 2025 Advertising Campaign is Interesting
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Subtly Seasonal Cafe Accessories
Starbucks Reserve Roastery Tokyo Christmas Merch is Demure
Emotional Holiday Campaigns
John Lewis 2025 Christmas Ad Fuse 90s Nostalgia with Family Connection
Immersive Seasonal Beauty Pop-Ups
This Oriflame Pop-Up is Launching in the UK This Fall
High-Profile Home Improvement Campaigns
The Home Depot Joins Forces with David Beckham
Springtime Retailer Decor Ranges
The IKEA TJÄRLEK Collection is Ready for the Arrival of Spring
Luxury Festive Campaigns
Bloomingdale’s Unveils Its 2025 Holiday Campaign
Festive Train Travel Candles
The Yankee Candle All Aboard to Christmas Collection
Home-Centric Beauty Campaigns
Sally Beauty Debuts the Holiday Beauty at Home Campaign
Sci-Fi Series Shopping Experiences
Stranger Things 5 at Target Invites Fans into Hawkins
Elevated In-Store Experiences
Bath & Body Works Adapts its Store Designs to Appeal to Gen Z
Scented Candle Advent Calendars
The Yankee Candle Advent Calendar Offers 24 Days of Candles
Festive Scratch-and-Sniff Billboards
Subway's Interactive Ad Shares the Aroma of Stuffing
European-Inspired Holiday Markets
The Ritz-Carlton Hotel is Hosting a Holiday Market
Playful Holiday Tracking Platforms
Google Santa Tracker Returns for Its 20th Holiday Season
Cost-Conscious Christmas Candy Collections
The Hershey Company Holiday Range is Here for 2025
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
Australian Beauty Store Expansions
Adore Beauty Unveils a Physical Store in Westfield Southland
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Playful Holiday Candle Lines
Candier Spotlights Its Aesthetically Driven Holiday Candle Collection
Essential Shopping eCommerce Promotions
Amazon Everyday Essentials Week Will Offer Up to 40% Off
Festive Teatime Treat Ranges
The Cartwright & Butler 12 Days of Christmas Range is Charming
Back-To-School Fashion Campaigns
JCPenney Introduced its 'Back-to-It' Campaign
Convenience Store-Inspired Holiday Lines
7-Eleven Debuts the Holiday Capsule from 7Collection™
Festive Shoppable Choirs
Toblerone Reimagined Holiday Songs & Shared QR Codes for Buying Truffles
Luxury Brand Light Displays
Tiffany & Co. Lights Up Abu Dhabi with The Constellation of Love
Celebrative Ketchup Campaigns
Heinz Lunched its Festive 'It's Heinz Season' in Southeast Asia
Music-Centric Holiday Campaigns
Yamaha is Running the Cheerful 'Unwrap Expression' Campaign
Celeb-Headed Holiday Jewelry Campaigns
Tiffany & Co. Presents the 'Love is a Gift' Campaign
Home Improvement Spring Promotions
The Home Depot is Launching Its Spring Starts Event
Strategic Retiler Promotional Events
HomeGoods is Runing Its Third Annual Deck the Everything Day
Wintery Dessert Coffee Ranges
The Starbucks Holiday Menu Features Drinks and Treats
Holiday-Centric Retailer Campaigns
Saks Fifth Avenue is Running the Holiday Your Way Campaign
Holiday Retail Campaigns
Walmart's WhoKnewVille is a Seuss-Inspired World of Festive Cheer
Festive Claymation Fashion Campaigns
The Barbour x Wallace & Gromit Campaign Launched for 2025
Brand Refresh Campaigns
The 'Walmart. Who Knew?' Campaign Challenges Retail Perceptions
Beauty-Branded Holiday Markets
L'Oréal Paris Partners with Toronto's Distillery Winter Village
Black Friday Home Bundles
Silk & Snow Stacks Seasonal Discounts Across Furniture and Bedding
Holiday Fashion Campaigns
Jisoo Fronts Tommy Hilfiger’s 2025 Capule Inspired by Prep and Nostalgia
Novelty Supermarket Ornaments
Aldi’s Novelty Baubles Take the Form of Familar Household Products
Movie-Themed Grocery Store Experiences
Asda and Wicked Partnered for Immersive Store Experiences
High-Society-Inspired Holiday Initiatives
Bergdorf Goodman Debuts 'The Bergdorf Soirée'
Halloween Countdown Doll Designs
Barbie Releases the 12 Days of Halloween Set with Daily Surprises
Footwear Retail Stores
El Departamento Hoff Store is a London Shop Designed for Shoe Display
Holiday-Themed Hospitality Experiences
Four Seasons Hotels and Resorts Announces Its Holiday Plans
Festive Bakery Merch Shops
The Paris Baguette Shop is Launching December 1
Retailer-Branded Holiday Apparel
7-Eleven's New Seasonal Merchandise is Themed Around Christmas
NYC Identity-Inspired Retail Cconcepts
Concrete Amsterdam Designs the Inaugural Steve Madden Store
Seasonal Show-Stopping Donut Ranges
The Krispy Kreme Merry and Bright Range is Arriving in the UK
Wine Window-Inspired Cocktail Campaigns
The Aperol Festive Spritz Window Offers Fresh Cocktails
Parisian-Inspired Holiday Campaigns
Louis Vuitton Names Its 2025 Campaign Le Voyage Des Lumières
Playful Hide-And-Seek Holiday Campaigns
Chaumet's Holiday 2025 Campaign Film is Whimsical
Festive Football Pop-Up Shops
West Ham United and John Lewis Partnered for a Retail Experience
Summerween-Themed Retail Ranges
These ALDI Summerween Products Embrace Warm Weather Autumn Vibes
Awareness-Raising Shoe Store Concepts
Soles4Souls Canada Highlights What's Important This Season
Low-Cost Back-to-School Campaigns
Target Back-to-School-idays Offers Discounts Up to 30%
Playful Holiday Jewelry Campaigns
Zales Ran the Decorating Season Campaign During the Holidays
Accessible Beauty Advent Calendars
The Ted Baker Beauty Advent Calendar Offers 24 Days of Gifts
Convenient Artisan Holiday Foods
The Delice De France Winter Range Has Sweet and Savory Options
Luxurious Treat Advent Calendars
The Cartwright & Butler Advent Calendar Comes with 12 or 24 Days
Festive Fairytale Campaigns
Boots' Gift Happily Ever After Celebrates Meaningful Gifting
Heartwarming Seasonal Sneaker Campaigns
The Saucony Run Home for the Holidays Campaign is Festive
Festive Delivery Training Campaigns
Iceland Christmas Delivery Drivers Can Train for the Rush
Whimsical High-Fashion Holiday Campaigns
The Roger Vivier Holiday 2025 Film is Playful and Chic
Whimsical Lawn Holiday Decorations
Gemmy Industries Debuts How the Grinch Stole Christmas!
Fantasy World Theme Parks
Disney Builds Real-Life Arendelle with World of Frozen
Post-Holiday Retail Promotions
The One Stop Big Brands Low Prices Campaign is Packed with Savings
Holiday-Themed Cannabis Campaigns
Green Dot Labs Debuts the Holidaze: Light Up the Season Campaign
Whimsical Desk Rituals
Starbucks Created a Small, Celebratory Post-CNY Activation
Festive Travel Getaways
Air Canada Vacations Launches Christmas Market Tour Packages
Holiday Football Campaigns
The Chelsea FC Magic of Blue Campaign Brings People Together
Invigorating Spring-Ready Fashion Campaigns
Veronica Beard's New Campaign is Called Spring Forward
Singer Holiday Decor Series
Dolly Parton’s Heart & Home Holiday Range Brings Festive Comfort
Halloween-Themed Advent Calendars
The 13 Nights of Halloween Advent Calendar Builds Excitement
Christmas Retail Delivery Campaigns
The Debenhams Delivered Campaign Was Created by Exposure
Connection-Focused Postal Holiday Campaigns
La Poste's Secret Santa Connects French Villages
Christmasy Customer-Rewarding Retailer Campaigns
The One Stop 2025 Christmas Campaign Gives Back
Festive Grocer Hamper Promotions
The ALDI Hamper Delivery Service Will Offer Rewards This Holiday
Cheeky Holiday-Inspired Sofa Campaigns
The Lovesac Company Highlights the Comfort of Couchmas
Personalized Present Campaigns
The Wonderbly Everyone’s Got Favourites Campaign is Rolling Out Now
Celebrity-Backed Luxe Fashion Campaigns
Burberry's Holiday Film is Dubbed ’Twas the Knight Before…
Seasonal Spin & Win Campaigns
Spar Scotland Launches 'Spin into Spring' Game
Cost-Effective Confectionery Items
World of Sweets Highlights Key Easter Trends Amid Rising Costs
Leather Goods-Focused Holiday Campaigns
Delvaux Debuted an Elevated Holiday Campaign This Year
Omnichannel Seasonal Support Campaigns
Bestway Wholesale Launches 'Buzz About the Sweetest Deals'
Seasonal Hotel Experiences
The Shangri-La Toronto is Exploring Enchanted Wonders This Christmas
Holiday Hotel Pop-Ups
Hilton to Launch Gingerbread Express and a New Christmas Island Today
Holiday Story Animations
The Dunkin’ Little Holiday Munchkin Origin Story Drops for the Season
Emotionally Engaging Holiday Advertisements
Teleflora Captured Attention with The Power Of Wishes
Springtime Housewares Campaigns
The Dunelm 'The Home of Bringing in Spring' Campaign is Refreshing
Charitable Holiday Retail Programs
Meijer Distributes Financial Gifts to Shoppers and Employees
Halloween Season Candy Campaigns
World Business Chicago is Promoting Chicago-Based Candy
Warm Tech Holiday Campaigns
A Friend for Christmas is Samsung’s Tender Holiday Campaign Short Film
Whimsical Winter Village Attractions
The Newark Winter Village is Festive Entertainment Option
Strategic Reward-Focused Retail Campaigns
WeShop Launches 'Shopping Starts Here' Campaign
Retail Marketing Advancements
Westfield Rise Debuts a Programmatic Targeting Solution For Malls
Seasonal Sourcebook Releases
Wizards of the Coast Unveiled its D&D Seasons Plan
Springtime Retailer Promotions
The 7-Eleven St. Patrick's Day Promotion Offers Sweet Deals
Festive Product Launch Events
Love Magenta announces a 10-day Christmas launch event
Customizable Holiday Decorations
Merry Sparkles Outdoor Decor Features Magnetic Components
Imaginative Children's Holiday Campaigns
Aretto and Hamleys Partner on an Engaging Campaign
Visual Discovery Campaigns
Pinterest Autumn-Winter Ads Highlight Castlecore Dreams and Fuzzy Vibes
Holiday Planning Toolkits
Ultimate Holiday Planner for Christmas Helps You Be Organized & Festive