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Zoku Makes Healthy (and Fun) Summer Treats Fast

By: Shelby Lee Walsh - Published: • References: zokuhome & wired
Ken Zorovich is the mastermind behind the highly successful Zoku brand. Zoku provides a popsicle-making system that is compact, convenient, healthy and easy to use. The small popsicle freezing device allows users to make customized popsicles with nearly any look or flavor. Not only do the popsicles come out looking fantastic, the freezing mechanism itself looks fabulous (which doesn't surprise us as Zorovich ran a design firm that worked with huge corporate companies before Zoku launched).

Zoku was an instant hit at retailers like Willams-Sonoma and as the word spread about this innovation in the stagnant popsicle industry, they were hit with a surge of orders. Not only did consumers demand more popsicles, they wanted a recipe book and tools to allow them to customize their pops and even make them into characters. As such, Zoku released a recipe book, tool kits, popsicle cases and a chocolate station (much to every chocolate lover's delight). Stats for DIY Personified Popsicles Trending: Older & Buzzing
Traction: 49,665 clicks in 137 w
Interest: 4 minutes
Concept: Zoku
Related: 57 examples / 44 photos
Segment: Females, 12-55
Comparison Set: 21 similar articles, including: vodka-prepared pops, 89 ways to beat the heat, and festive freezer pops.