Yves Saint Laurent Facebook Palette is for Devoted Fans

By: Katherine Vong - Published: Jul 12, 2012 • References: britishbeautyblogger & sassisamblog
YSL is giving its Facebook fans something to get excited about -- the brand is releasing a limited edition Yves Saint Laurent Facebook palette that features packaging inspired by the the world's most popular social network.

The Yves Saint Laurent Facebook makeup palette was created in collaboration with Facebook, and its packaging features the same blue hue used by the social network, as well as four new makeup colors inside for YSL fans to enjoy.

The social media-inspired collection is called 'Devoted to Fans,' and Yves Sain Laurent plans to make it available only on its Facebook page, starting July 19. What's more, the collection is extremely limited; according to SassiSam, there will be only 1,650 palettes available (priced at about £39 per palette). Stats for Social Media-Themed Cosmetics Trending: Older & Average
Research: 1,548 clicks in 201 w
Interest: 1.1 minutes
Concept: Yves Saint Laurent Facebook
Related: 59 examples / 45 photos
Segment: Females, 18-55
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