The YSL Black Opium 2014 campaign is currently on display by way of the high end label. Featured within the advertisements is model Edie Campbell who held the black and pink square bottle with much intensity, showcasing a bit of the product as well as the overall mood that it elicits.
In addition to the presentation of Black Opium, these images also focus upon the tresses of Campbell. Photographers Txema Yeste and Daniel Wolfe shone light upon Campbell's unusual mullet style haircut. Fringe bangs and loose pieces jut out on each side, giving off the appearance of rocker chic looks in a couture, upscale manner.
Much like the bottle was Campbell's sleek ensemble. A simple black wrap dress was all that was needed to showcase the product.
Stats for Mod Mullet Fragrance Campaigns
Trending: Older & Chilly
Research: 1,549 clicks in 87 w
Interest: 0.6 minutes
Concept: YSL Black Opium 2014
Related: 30 examples / 23 photos
Segment: Females, 18-35
Comparison Set: 11 similar articles, including: nearly naked perfume ads, divinely winged lingerie ads, and stunning bow-covered campaigns.
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