Bearded Pretty-Boy Shoots
Donning a burly beard, Xoan may have you captivated with his crystal-clear gray eyes and clean-cut boyish looks. Featuring sleek streetwear and photographed by Sarra Fleur Abou-El-Haj, this hairy Xoan Deluxx Magazine spread will undoubtedly have all girls swooning.
Implications - The heavily manscaped aesthetic of a few seasons ago has given way to a decidedly more rugged, masculine face. Beards and mustaches have regained favor as fashionable men channel macho male icons of generations prior. Companies can take advantage of this opportunity by creating products that appeal to the "new" macho man.