In June, we featured an article on how Drug Dealers Use Marketing to Establish Brand Loyalty. As an example of that, there are recent reports that XBox 360 branded ecstacy is the latest 'it' brand.
Gamespot tells us that hijacked brands have been around for a while, "One of the more famous examples of logo-theft were the 'Mitsubishis' that were popular among West Coast clubs during the mid and late 1990s. Now, it appears the latest corporate brand that has been appropriated by drug dealers is one well known to gamers."
Stats for Xbox 360-Branded Ecstasy Popping Up
Trending: Older & Buzzing
Research: 10,502 clicks in 510 w
Interest: 4 minutes
Concept: Xbox 360-Branded Ecstasy Popping Up
Related: 42 examples / 32 photos
Segment: Neutral, 18-35
Comparison Set: 15 similar articles, including: protein-rich bar snacks, pop star tribute vehicles, and spiritual question-answering robots.
Xbox 360-Branded Ecstasy Popping Up
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