Celebrate World AIDS Day 2012 with the Durex #1share1condom

By: Michael Hemsworth - Published: Dec 1, 2012 • References: 1share1condom & adverblog
HIV is one of the most prevalent disases across the world, which is why Durex is preparing the #1share1condom campaign that looks to help promote awareness as we approach World AIDS Day 2012.

The #1share1condom program is exactly what it sounds like; for every share, comment or like on Facebook and Twitter, Durex will donate one condom to those who don't have access to them. In 2011, 2.5 million people were infected with HIV and Durex is using that number as a goal for the number of condoms they hope to donate through the #1share1condom campaign.

Users can visit the #1share1condom website for an up-to-date listing of how many condoms have been donated. World AIDS Day 2012 is on December 1st, so keep sharing to make HIV/AIDS a thing of the past. Stats for Conscious Contraceptive Campaigns Trending: Older & Warm
Research: 2,608 clicks in 181 w
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Concept: World Aids Day 2012
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Segment: Males, 12-55+
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