Alice White's Stacking Retail Display Puts Color First

By: Laura McQuarrie - Mar 24, 2015
References: coroflot
Created by Ricky Cordero, this retail wine display for Alice White plays off of the brand's bottle labels that are categorized by color. With its consistent scheme, the display and the wine storage system seem to go perfectly hand-in-hand.

Whether it's a Merlot or a Chardonnay, this stacked retail display makes it easy for a consumer to pick out their favorite wine type. Rather than looking like a rainbow as a whole, the colorful Alice White wine groupings are broken down into smaller boxes that contain 12 bottles at once. As well as making it apparent which varieties are the most popular, this wine display system is also easily replenished thanks to its open top.