Korres' Wild Rose Collection Combines Super Vitamin C and Wild Rose Oil
Laura McQuarrie — April 17, 2019 — Fashion
References: korres & womanandhome
Korres' Wild Rose collection shines a spotlight on antioxidant-rich "super Vitamin C" and wild rose oil, which comes from the fruit of the plant and provides nine times the Vitamin C content of orange juice. As Vitamin C has brightening, protective and anti-aging properties, the skincare collection helps to address various concerns with day creams, cleansers, a face must and a sleep lotion. One of the standout products in the Wild Rose collection by Korres is the Wild Rose 15% Super Vitamin C Advanced Brightening Bi-Phase Booster, which is said to quickly and dramatically increase the radiance of one's skin.
While consumers have been integrating various skincare products with Vitamin C into their daily rituals for years, a new wave of products is helping to show that the potent ingredient can come from abundant natural sources that are not citrus fruits.
While consumers have been integrating various skincare products with Vitamin C into their daily rituals for years, a new wave of products is helping to show that the potent ingredient can come from abundant natural sources that are not citrus fruits.
Trend Themes
1. Natural Vitamin C Skincare - The trend of incorporating natural sources of Vitamin C into skincare products presents an opportunity for the beauty industry to innovate with non-citrus ingredients.
2. Anti-aging Skincare - The focus on anti-aging properties of Vitamin C in skincare presents an opportunity for the beauty industry to further develop innovative products that address this concern.
3. Brightening Skincare - The trend in brightening skincare products presents an opportunity for the beauty industry to develop Vitamin C-infused products that target dark spots and dull skin.
Industry Implications
1. Beauty Industry - The beauty industry has the opportunity to innovate and create Vitamin C-infused products that address various skincare concerns and come from natural sources.
2. Health and Wellness Industry - The health and wellness industry can explore the benefits of natural sources of Vitamin C in skincare products and leverage this trend to create products that promote overall skin health.
3. Natural Products Industry - The natural products industry has the opportunity to develop Vitamin C-infused skincare products that align with the growing demand for clean and natural beauty products.
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