Wicked Kitchen's Plant-Based Ice Cream Boasts a Rich Mouthfeel
Laura McQuarrie — April 25, 2022 — Lifestyle
References: WickedKitchen & prnewswire
Plant-based ice cream by Wicked Kitchen is made with an innovative lupini bean base that delivers exceptional taste, texture, and dynamic flavors. The pint-sized frozen desserts can be found in classic flavors like Vanilla, Chocolate, Mint Chocolate Chip, and Cookie Dough, all of which boast a rich mouthfeel that promises to revolutionize the non-dairy category and the ice cream category as a whole.
"The ultimate ice cream experience is luscious creaminess, rich mouthfeel, zero aftertaste, and bold flavor and the Wicked Kitchen plant-based ice creams and novelties are unlike anything else in the U.S. market," says Pete Speranza, CEO of Wicked Kitchen, "These products are game-changers and won't be considered an alternative – just great tasting
premium ice creams."
There are also Chocolate & Almond Sticks, Berry White Sticks and Chocolate & Red Berry Cones from the brand that offer different ways to indulge.
"The ultimate ice cream experience is luscious creaminess, rich mouthfeel, zero aftertaste, and bold flavor and the Wicked Kitchen plant-based ice creams and novelties are unlike anything else in the U.S. market," says Pete Speranza, CEO of Wicked Kitchen, "These products are game-changers and won't be considered an alternative – just great tasting
premium ice creams."
There are also Chocolate & Almond Sticks, Berry White Sticks and Chocolate & Red Berry Cones from the brand that offer different ways to indulge.
Trend Themes
1. Lupini-based Frozen Desserts - With the popularity of vegan and plant-based diets, creating frozen desserts with novel, protein-rich bases such as lupini beans can disrupt the ice cream category and appeal to health-conscious consumers.
2. Non-dairy Premium Ice Cream - As more consumers seek non-dairy alternatives, creating premium ice cream varieties that provide a rich mouthfeel and bold flavors, can disrupt the dairy-free category and cater to those with dairy intolerances or allergies.
3. Novelty Frozen Treats - Innovative plant-based frozen treats such as Chocolate & Almond Sticks, Berry White Sticks, and Chocolate & Red Berry Cones, offer new ways for consumers to indulge that can disrupt the frozen novelty category and cater to those who seek healthier options.
Industry Implications
1. Vegan & Plant-based Foods - Developing more food options for plant-based and vegan consumers such as non-dairy ice creams and frozen desserts made with protein-rich bases like lupini beans promotes healthy and sustainable eating and can disrupt the plant-based foods industry.
2. Frozen Desserts - Manufacturing novel frozen desserts with innovative ingredients, flavors and textures can disrupt the dessert industry especially as the popularity of vegan diets grows among consumers.
3. Health & Wellness - Promoting and offering healthier dessert options such as non-dairy ice creams made with protein-rich novel ingredients may disrupt the notion that one must compromise between indulgence and health, and revolutionize the health and wellness industry with better-for-consumer food options.
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