MTV's White Squad Satirically Offers Privledged Advantages to All

By: Laura McQuarrie - Jul 22, 2015
References: whitesquad & brandingmagazine
Now that there are a number of movements causing people to question prejudice and racism in America as well as around the world, MTV is adding its own two cents with the satirical 'White Squad' campaign.

The White Squad is described as a "team of carefully selected white people who help people of color enjoy white advantage." A few of the scenarios that the White Squad addresses includes the experiences people of different cultures have hailing a cab, getting a loan or being accepted into college. As well as highlighting the obstacles that are often faced by some cultural groups using humor, the campaign points out real facts like "white people receive 40% more private scholarships and have a 67% lower incarceration rate."

While some people have been quick to applaud the way MTV is addressing these serious issues, other have expressed anger. Either way, the White Squad has succeeded at sparking numerous discussions about social injustices on traditional and social media platforms.