"Where the Wild Things Are" Skateboards Let You Roll in Style
The director of "Where the Wild Things Are" is Spike Jonze, who is also co-founder of Girl Skateboard Company--the same company that will release the six limited-edition boards.
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Implications - These movie skateboard tie-ins are a great example of cross-market appeal. By incorporating movie illustrations into the product design, these skate decks effectively garner the attention of skateboarders and movie-goers. Corporations looking to attract new customers can similarly accomplish this goal by collaborating with other companies from different industries.Stats for Monster Movie Decks Trending: Older & Chilly
Traction: 5,751 clicks in 279 w
Interest: 4 minutes Concept: Monster Movie Decks
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Segment: Males, 12-35 Comparison Set: 35 similar articles, including: street art of kids classics, from childish sketches to hollywood, and bold picture book fashion.