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MMA Breaks Out in Department Store Among Fierce Fashionistas

By: Going Like Sixty - Published:   Updated: Jul 13 2011 • References: jungstil.de & urlesque
Shopping online has so many advantages, but commercials in the U.S. are just so low key. This TV spot for Jungstil in Germany is spot on, depicting two well dressed ladies, going all Mixed Marshall Arts (MMA) on each other to score some little garment. After doing an Evander Holyfield on her competition, the game is on like Donkey Kong. The last scene is classic Filene’s Basement wedding dress sale!

Implications - Not only does the commercial depict some life-like situations that come up during shopping trips, it does in a humorous way that will have every viewer laughing along. Take a look for yourself and you'll definitely find yourself chuckling along even if just for the familiar aspects.

Stats for Extreme Bargain Hunting Trending: Older & Mild
Traction: 2,666 clicks in 294 w
Interest: > 3 minutes
Concept: Extreme Bargain Hunting
Related: 40 examples / 31 photos
Segment: Neutral, 18-55
Comparison Set: 15 similar articles, including: selling cars with drag queens, 41 shopping and mall trends, and naughty shopping bags.