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Mix-and-Match Wedding Capsules

The JOOP! Dare It Capsule Collection is Designed in a Modular Way

— August 12, 2021 — Lifestyle
Now that people are getting excited about being able to gather and celebrate milestone moments in close proximity once again, brands are introducing fun party, occasion and wedding capsules to support brides, grooms and their many guests. JOOP! offers Classic Wedding, Bohemian Wedding and Party segments to suit the needs of different consumers, whether they are looking for something more traditional, fresh and contemporary or summery and free-spirited.

Within the Classic Wedding segment from JOOP! there are premium wool fabrics, exclusive jacquard, bow ties, cummerbunds and all-over cornflower prints. For wedding festivities, there's the mix-and-match Dare It Capsule, with versatile staples that are designed in a modern way to support freedom, movement and plenty of fun.
Trend Themes
1. Modular Wedding Collections - Brands can develop modular wedding collections that can mix-and-match products for more versatile wedding options.
2. Segmented Occasion Collections - Developing segmented occasion collections can meet the needs of different consumers, options include classic, bohemian, and party segments.
3. Mix-and-match Capsule Collections - Mix-and-match capsule collections for wedding festivities can offer versatile staples that are designed in a modern way to support freedom, movement and plenty of fun.
Industry Implications
1. Wedding and Bridal Industry - The wedding and bridal industry can develop and offer more versatile mix-and-match and segmented occasion collections.
2. Fashion and Clothing Industry - The fashion and clothing industry can introduce more modular, mix-and-match wedding clothing options for consumers.
3. Event Planning and Services Industry - The event planning and services industry can partner with brands to offer more innovative and fun modular wedding capsule collections.
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