The Wayfarer Pillowcase Set by BKNY Clothing pays tribute to the ultra-trendy spectacles worn by nerds and hipsters alike. Bands such as Vampire Weekend rock Wayfarers with pride, making them symbolic with this generation's youth culture of cool kids.
BKNY Clothing capitalizes on this with the Wayfarer Pillowcase Set, which would make an awesome holiday gift for your hipster friends. Check it out in the featured gallery.
Implications - Youth consumers have a strong penchant for cheeky clothing and designs. This affinity reflects their desire to live a different lifestyle than that of their parents. When companies create and pitch products to this group of consumers, it is imperative that they take this mindset into account to develop a lasting relationship.
Stats for Spectacled Bed Spreads
Trending: Older & Chilly
Research: 5,262 clicks in 279 w
Interest: 2.8 minutes
Concept: Wayfarer Pillowcase Set
Related: 38 examples / 29 photos
Segment: Neutral, 12-55
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