Mike Peterson
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Germany’s Federal Ministry of Transport, Building and Housing is serious about cracking down on drunk driving. They’ve modded a VW New Beetle with wheel caps that look like red, itchy eyes. As the car drives down the street, the pupils of the “eyes” roll in circles. The fleet of cars are driven around major events. Is that why they’re all in English? The ad campaign was created by Scholz and Friends of Berlin, Germany.  What we do know is the campaign puts cleverly designed blood-shot googly eye hubcaps on the fleet of VW Beetles piloted around large events, reminding imbibers to stay away from the steering wheel. But since the language on the side is English, it must be the Englsh speakers at German events causing all the trouble. Darn those Anglophiles!
(jalopnik)References: directdaily.blogspot, jalopnik Filed In: |
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