Superstar

Vogue Instagram Sends Followers Links to Purchase Liked Items

By: Meghan Young - Published: Jun 14, 2014 • References: vogue and fashionista
The Vogue Instagram account has introduced a new interactive feature that will really resonate with their readers. For those who have looked longingly at an item in an Instagram image, not knowing where to get it, Vogue Instagram makes their dreams come true. It bridges the gap between consumer and fashion images by emailing shopping links for liked items.

Created in collaboration with LiketoKnow:IT, a branch of the affiliate sales platform RewardStyle, the Vogue Instagram account is the next natural step for online and mobile shopping. As Psfk notes, "Because of the app’s rapidly growing popularity and the necessity of mobile convenience, the combination could bring the fashion brand to a new level of online and mobile presence." A person simply needs to sign up to LiketoKnow:IT to shop Vogue Instagram.