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Real Designers in Virtual Worlds

Vivienne Tam for Stardoll

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Vivienne Tam is the latest real life designer to venture into the virtual world of Stardoll.com, a fashion dress up site.

Stardoll’s tween members can now dress up their “MeDoll” avatars with Tam’s designs.  Young fashionistas will have more variety than ever with the debut of Tam’s boutique in the “starplaza”.  Tam joins DKNY, the Mary-Kate and Ashley Olsen brand and Stuff by Hilary Duff in satisfying the fashion cravings of tweens and teens on the web.

Tam is also going to be launching a virtual design contest for the site’s members.  The budding designer that winners will get the chance to meet Vivienne Tam and tour her studio for real.


5,217 clicks • Published: Jul 16, 08 • References: stardoll and fashionweekdaily
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Favorited by Princess Blay on May 6, 09