Rockstar

HANDS's Vibrant Branding Identity is Bold and Warm

By: Farida Helmy - Published: May 25, 2014 • References: acme-paris and thedsgnblog
Playing with color and graphic font elements, the vibrant branding identity for HANDS is bright and unlikely to ever be forgotten.

The new animation studio gave the branding project to Paris-based graphic design studio ACME, and it delivered exceptionally. Head designers and creators of ACME, Elodie Mandray and Caroline Aufort, weaved their art direction, visual identity and typography magic to create the vibrant branding identity that is representative of HANDS and all the creative and imaginative work they do.

The designers used a bevy of colorful hues -- printed using artisanal silkscreen printing techniques -- for the visual identity to make sure that the studios warm and super human vibes was very much felt by just looking at the branding memorabilia.