Wow! Ice cream might never be a guilt-free pleasure, but researchers are hoping to make the dairy indulgence better for the planet, if not our waistlines.
Unilever is developing a freeze-at-home low-carbon ice cream which it reckons will help reduce greenhouse gas emissions.
The FMCG giant, the world’s largest producer of ice cream with brands that include Wall’s, Ben & Jerry’s and Magnum, hopes that a "low-carbon" product sold at room temperature and frozen at home will minimize environmental impact.
Ice cream is one of the company’s more energy-intensive products because of the need to keep it frozen during transport and storage.
Research is being undertaken in Unilever’s own laboratories with Cambridge University. Gavin Neath, Unilever’s senior vice-president for sustainability, told The Times: "We have to look at a really radical solution."
Stats for Eco-Friendly Ice Cream
Trending: Older & Mild
Research: 3,737 clicks in 353 w
Interest: 4 minutes
Concept: Eco-Friendly Ice Cream
Related: 61 examples / 47 photos
Segment: Neutral, 12-55
Comparison Set: 22 similar articles, including: 37 incredible ice cream innovations, 60 ice cream & sorbet innovations, and 44 global warming innovations.
Eco-Friendly Ice Cream
More Stats +/-
60 Ice Cream & Sorbet Innovations
37 Incredible Ice Cream Innovations
44 Global Warming Innovations
Adult Only Gelato
Innappropriate Dessert Branding