Plan(e)t Foods Developed a World-First Oat-Based Ice Cream
Laura McQuarrie — October 5, 2022 — Lifestyle
References: planetfoods.eu & vegconomist
With shoppers searching for healthier swaps to support their well-being and the health of the planet, oat-based ice cream is everywhere. By Plan(e)t Foods, the vegan start-up launched in Greece, developed the world’s first vegan and carbon-negative oat-based ice cream.
The plant-based and carbon-negative ice cream is said to be indistinguishable from dairy and its oat-based recipe is the result of hundreds of experiments and many hours invested in the lab. With oat drinks used in place of milk for the ice cream base, these products build the foundation for an ethical and planet-friendly brand.
By Plan(e)t Foods has raised €400K in its first funding round led by Greek angel investors and as the pioneering start-up says, "Our planet-friendly and plant-based ice cream is not a substitute product, but the successor of dairy ice cream."
The plant-based and carbon-negative ice cream is said to be indistinguishable from dairy and its oat-based recipe is the result of hundreds of experiments and many hours invested in the lab. With oat drinks used in place of milk for the ice cream base, these products build the foundation for an ethical and planet-friendly brand.
By Plan(e)t Foods has raised €400K in its first funding round led by Greek angel investors and as the pioneering start-up says, "Our planet-friendly and plant-based ice cream is not a substitute product, but the successor of dairy ice cream."
Trend Themes
1. Carbon-negative Food Products - There is an opportunity for food companies to develop carbon-negative products, which can help to address climate change concerns and appeal to environmentally conscious consumers.
2. Oat-based Products - Oat-based food and beverage products, including ice cream, are gaining popularity as consumers seek healthier and more sustainable alternatives to traditional dairy-based products.
3. Plant-based Foods - There is a growing trend towards plant-based foods as consumers become more conscious of the health and environmental benefits of a plant-based diet.
Industry Implications
1. Food and Beverage - The food and beverage industry can incorporate carbon-negative and oat-based products into their product lines to appeal to environmentally-conscious and health-conscious consumers.
2. Dairy Alternatives - The dairy-alternatives industry can expand their oat-based offerings to capitalize on the growing demand for healthier and more sustainable options.
3. Sustainability - Food companies can focus on sustainability in their production processes and ingredients to satisfy the increasing demand for eco-friendly and socially responsible products.
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