A Customer Experience is Shown in the MyHOTJuly 'Naked Brands' Series

By: Anne Giesen - Published: Apr 16, 2012 • References: behance.net & designtaxi
MyHOTJuly, a Romanian illustrator, designed these undressed brand logos for a series titled 'Naked Brands,' a personal project just made for fun. MyHOTJuly's series follows up on the trend of honest ads and truthful brand slogans to show how people really feel about these brands. The brand's effort to express their core values and identity through a logo doesn't always pay off since customers could see another brand based on own experiences and visions.

What to think of Google having a logo of what they actually do; Durex just telling you what their product is good for or Jack Daniels telling you what the result of a night of fun with them will be? Judge for yourself if you agree on the creator of Naked Brands' point of view on these brands. Stats for Undressed Famous Logos Trending: Older & Buzzing
Research: 22,454 clicks in 213 w
Interest: 3.4 minutes
Concept: Undressed Brand Logos
Related: 103 examples / 79 photos
Segment: Neutral, 18-35
Comparison Set: 38 similar articles, including: satirically truthful slogans, switched personality brandings, and 20 remixed logos.