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The Plane Jane Project Handcrafts Pots With Personality

By: Shelby Lee Walsh - Published:   Updated: Jul 14 2011 • References: etsy & blog.urbanoutfitters
The Plane Jane Project is a shop on Etsy for those looking for a unique place to put their flora. The creature pots all come with names like 'Foxy Little Devil,' 'Little Swamp Creature' and 'Little Hooters' (the last-named is my favorite).

Each one is hand-painted and sculpted by the people behind The Plane Jane Project and lucky for you, these little pots all come complete with a drainage dish.

Implications - These potted planters present an innovative twist on an older design. Companies can keep costs low by making small alterations to traditional products, and still appeal to a broad consumer base. Consumers find comfort in familiarity, yet are still looking for those small changes to justify their purchase.

Stats for Planters With Character Trending: Older & Chilly
Traction: 5,662 clicks in 256 w
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Concept: Planters With Character
Related: 56 examples / 43 photos
Segment: Females, 18-35
Comparison Set: 20 similar articles, including: flora & fauna bricks, urban gardens, and globular mini-gardens.