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Avalanche Preparation Packs

The North Face Avalanche Airbag Deploys When You're Buried in Snow

— December 3, 2012 — Lifestyle
Mountain climbing can be a treacherous activity so the experienced outdoorsman will appreciate The North Face Avalanche Airbag pack to stay safe on the slopes.

Surviving an avalanche is rare as you're hit with hundreds of pounds of snow in a matter of seconds, which is why Xavier Le Rue requested that his pack be outfitted with the ABS (avalanche airbag safety) system. La Rue became trapped several years ago in a tragic avalanche, which prompted the development of The North Face Avalanche Airbag pack.

The system senses when the wearer is hit by an avalanche and deploys the airbags in a similar fashion to the ones installed in automobiles. The pack sells for over $1,000, but the life-saving feature it totes makes the price seem small.
Trend Themes
1. Avalanche Safety Gear - The innovation of The North Face Avalanche Airbag pack highlights the trend of developing advanced safety gear for outdoor activities like mountain climbing.
2. Automated Protection Systems - The use of automated systems, like the ABS (avalanche airbag safety) system, in outdoor gear is a trend that aims to increase protection and prevent accidents in extreme environments.
3. Personalized Safety Equipment - The North Face Avalanche Airbag pack showcases the trend of designing safety equipment that can be customized to fit the needs of individual users and provide enhanced safety measures.
Industry Implications
1. Outdoor Gear Manufacturing - The development of innovative safety features in outdoor gear, such as avalanche airbags, presents opportunities for outdoor gear manufacturers to differentiate their products and attract safety-conscious consumers.
2. Automotive Safety - The adoption of airbag technology from automobiles to outdoor gear like The North Face Avalanche Airbag pack suggests potential cross-industry collaborations and knowledge transfer between the outdoor gear and automotive safety industries.
3. Adventure Tourism - The advancement of safety gear, like The North Face Avalanche Airbag pack, can disrupt the adventure tourism industry by offering enhanced protection for thrill-seekers and attracting safety-oriented consumers to adventure destinations.
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