Thanks to the viral Tina Fey and Obama Girl parodies, Sarah Palin must be the most parodied person of this past decade. Now, Palin is being used as a scarevertising technique to get you to vote, simply by showing her political talent (or lack thereof).
The ad is a collaborative effort clip by Goodby Silverstein & Partners with Biscuit Filmworks and director Clay Weiner joining forces for ‘Oh Palin’, a clip of the very best of Sarah Palin.
Timothy Plain edited news footage of Sarah Palin’s ‘greatest moments’ with world leaders with a model portraying Sarah Palin. However, all the audio clips are authentic and real.
I will not spoil the fun for you, just watch the clip.
The clip was made with creative director Jamie Barrett, copywriters Sarah Palin, Jamie Barrett, Craig Mangan, and Rafi Kugler.
Stats for Political Scarevertising
Trending: Older & Average
Research: 12,357 clicks in 394 w
Interest: 4 minutes
Concept: Political Scarevertising
Related: 46 examples / 35 photos
Segment: Neutral, 18-35
Comparison Set: 17 similar articles, including: bizarre election mania, extreme political parodies, and character reinvention.
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