Rookie

'The ABCs of Branding' Poster Shows Iconic Symbols

By: gali&hila - Published: Dec 17, 2009   Updated: Jul 12 2011 • References: merchline
The 'The ABCs of Branding' poster shows you the alphabet with a clever twist; the designer Jason Dean gives the alphabet a new meaning by using letters taken from famous logos.

If you look closely you'll see Disney, McDonald's, Honda, United, Xerox and many more iconic brand logos.

'The ABC's of Branding' are made of embossed foil and come in silver foil on black paper or gold foil on cream.

Implications - The visual appearance of most text has predominantly remained neutral and repetitive -- take Times New Roman font for example. However, companies looking to introduce funky visual displays should consider playing with varying fonts.