Rockstar
People from all over the world are obsessed with Tetris—you name it and it’s been made in a Tetris version. The images in the above gallery feature nerdy tattoos (especially the heart tattoo) and uber geek-wear for fanatic Tetris fans.

Moving on from tattoos and onto clothes, I guess it is inevitable that the next step would be wearing Tetris-inspired clothing. And the wedding cake? Now that is seriously cool.

Implications - Games are becoming much more than just a form of entertainment to shoppers. Consumers are attracted to popular media because it provides a way to identify themselves. In order to increase its popularity, a company could integrate an aspect of entertainment into their products.