The Tetra Pak Print Campaign Endorses Right Recycling

By: Luisa Amanda Gomes - Published: May 18, 2010 • References: tetrapak & advertlover
The Tetra Pak print campaign is an interesting look at recyclable materials in their raw state. Advertising agency Provid from Kiev in the Ukraine put together these ads for Tetra Pak to illustrate to consumers the need for correct recycling.

Seeing magazines, toilet paper and paper towels comprised of our garbage is a poignant reminder to us to keep on recycling. The tag line reads, "Without recycling garbage remains garbage. Tetra Pak packages is 100% recyclable and is used for producing paper. Separate your waste for further recycling." Stats for Garbage Toilet Paper Trending: Older & Warm
Research: 13,447 clicks in 314 w
Interest: 4 minutes
Concept: Tetra Pak Print Campaign
Related: 62 examples / 48 photos
Segment: Males, 12-35
Comparison Set: 23 similar articles, including: tetra-packaged wines, clothes made of garbage, and folded paper couture.