Freak Out Your Neighbours With Hoodies From Anticon

By: Jeremy Gutsche - Published:   Updated: Jul 5 2011 • References: &
In what might be one of the most captivating fashion items yet, French fashion label Anticon has launched it's latest concept: hooded sweatshirts (aka Terror Fashion).

Terror Fashion Sweatshirt: 85 Euros.
Freaking out your neighbours: Priceless.

The company's description of use is positively fantastic, as they note, that the hooded sweatshirt is for, "grafers, ugly people, snow-boarders, fetichists... or simply superheros"

Implications - With so many styles emerging each day, modern consumers are looking for the ones that make a statement. No longer looking to blend in with their fellow shoppers, customers desire a way to differentiate themselves from the crowd. In order to maintain its popularity, a company could focus their efforts towards creating more unique items.

Stats for Terror Fashion Trending: Older & Warm
Traction: 6,627 clicks in 477 w
Interest: 4 minutes
Concept: Terror Fashion
Related: 57 examples / 44 photos
Segment: Neutral, 18-35
Comparison Set: 21 similar articles, including: stylish charging devices, lost-in-translation trinkets, and phone-charging furniture.