The Razer 'RazerStore' Technology Store Lets Users Try Out Devices

By: Michael Hemsworth - May 17, 2016
References: razerzone & technobuffalo
Razer is a brand that has established itself as a brand that's community-focused, so the 'RazerStore' technology store comes as a logical next step for the company to connect with gamers and users alike.

The 'RazerStore' concept store opened its doors in the Westfield San Francisco Center in San Francisco and is set to open to the public on May 21st. The 1,300-square foot technology store space allows users to experience the brand's products firsthand and get better acquainted with the brand.

It can be difficult for technology brands to interact with their customers given that many of the dealings take place through a third-party retailer or online. The 'RazerStore' helps to enhance the consumer experience with the brand and develop a stronger relationship with the technology manufacturer.