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Actress-Backed Retail Giveaways

The Target Circle Holiday Giveaway Stars Hilary Duff

— December 5, 2023 — Business
The Target Circle Holiday Giveaway is being offered with the help of actress and singer Hilary Duff to provide consumers with a shopping spree this holiday season. The giveaway saw Duff visiting a location in Los Angeles where she handed out $500 Target gift cards to members of the Target Circle loyalty program and is being continued with an additional 500 members receiving the perk. Winners will also receive a one-year membership to the Target Shipt same-day delivery service free of charge, which is valued at an additional $99.

Executive Vice President and Chief Merchandising Officer Jill Sando spoke on the Target Circle Holiday Giveaway saying, "We're upping the fun factor of shopping at Target this holiday season, first surprising guests with a little help from our friend Hilary Duff, and now introducing the Target Circle Holiday Giveaway. Guests who win will receive $500 in Target Circle earnings to be used like cash at any Target store or Target.com, plus a year-long subscription for Shipt, our same-day delivery service. It's a fun way for guests to stock up on toys, gifts and all the essentials for the busy holiday season."

Image Credit: Target
Trend Themes
1. Celebrity-endorsed Giveaways - Actress and singer Hilary Duff partners with Target to promote a holiday giveaway, surprising members of the loyalty program with $500 Target gift cards and a free subscription to the Target Shipt same-day delivery service.
2. Enhanced Loyalty Programs - Target introduces the Target Circle Holiday Giveaway as a way to enhance the fun factor and entice customers to shop this holiday season by offering them a chance to win $500 in Target Circle earnings and a one-year membership to the Target Shipt delivery service.
3. Promotions for Holiday Shopping - The Target Circle Holiday Giveaway aims to boost holiday sales by offering customers the opportunity to win $500 in Target Circle earnings and a free subscription to the Target Shipt delivery service, giving them more incentives to stock up on toys, gifts, and essentials.
Industry Implications
1. Retail - The Target Circle Holiday Giveaway, in collaboration with actress Hilary Duff, showcases how retailers can leverage celebrity partnerships to engage with customers and drive sales during the holiday season.
2. E-commerce - The promotion of the Target Circle Holiday Giveaway, which includes a free subscription to the Target Shipt delivery service, highlights the growing importance of same-day delivery options in the e-commerce industry.
3. Customer Loyalty Programs - The introduction of the Target Circle Holiday Giveaway demonstrates how businesses can leverage loyalty programs to create excitement and incentivize customers to shop by offering exclusive perks and rewards.
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