There is nothing like a high-speed roller coaster shot. No matter how much planning you put into it, somehow it always goes wrong the moment the camera takes the photo.
From riders getting sick to tears, hysterics, scared children, topless women, and smoking men, this gallery has it all. I hate roller coasters with a passion, but even so, I adore this random, yet brilliant gallery.
Implications - Embarrassing moments are uncommon and thus consumers feel as though they are a part of something exclusive when they witness such events. Corporations looking to establish an empathetic relationship with their customers can do so by using embarrassment-themed marketing tactics, which will evoke a similar sense exclusivity.
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