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Candy-Inspired Drink Mixes

Starburst Singles To Go All Pink Have a Sugar-Free Formula

— August 24, 2023 — Lifestyle
The Starburst Singles To Go All Pink drink mix is a low-calorie refreshment option for avid fans of the namesake candy to help them enjoy it in a sugar-free manner. The product features the familiar strawberry flavor of pink Starburst candies and comes ready to mix with 16.9-fluid-ounces of water in a bottle or large glass. The powder dissolves instantly after a quick shake or stir and is then ready for enjoyment to deliver a sweet, juicy taste that candy fans are sure to recognize.

The Starburst Singles To Go All Pink drink mix comes in boxes of six servings and are just five-calories each to make them great for any dietary preferences. The product comes as part of a larger shift towards low-calorie versions of classic treats as a guilt-free way for consumers to satisfy cravings.
Trend Themes
1. Low-calorie Drink Mixes - Opportunity to create low-calorie drink mixes based on popular candy flavors to cater to health-conscious consumers.
2. Sugar-free Refreshment Options - Opportunity to develop sugar-free drink mixes inspired by well-known candy brands, providing a guilt-free indulgence for consumers.
3. Shift Towards Guilt-free Treats - Opportunity to tap into the growing market of low-calorie versions of classic treats, offering consumers a guilt-free way to enjoy their favorite flavors.
Industry Implications
1. Beverage Industry - Opportunity for beverage companies to expand their product lines by introducing low-calorie drink mixes based on popular candy flavors.
2. Health and Wellness Industry - Opportunity for health and wellness companies to develop sugar-free refreshment options inspired by well-known candy brands.
3. Confectionery Industry - Opportunity for confectionery companies to capitalize on the shift towards guilt-free treats by offering low-calorie versions of their classic candy products.
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