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Star Wars USB

Geeky Gizmos Have Fun Extras

— February 16, 2008 — Pop Culture
May the force be with your flash drive... OK, that's seriously nerdy, but that's the whole point in having gadgets like these Star Wars USBs. These are for serious fans unafraid to flaunt their geeky side to the world.

Pop off Princess Leia's signature side buns to reveal the 1GB USB stick which comes loaded with avatars, six full-length movie trailers, wallpapers, icons and a soundByte program. Excited? If you want to nerd it up, you better hurry; there were only 2,500 limited edition Leias made, and they're selling for $54.99.

There's also a 1GB Han Solo, complete with retro '70s, side-parted helmet hair for $54.99. If you prefer Luke Skywalker, there's a 1GB stick of him too. Remove his mimobot helmet-clad head, and you'll reveal the blond hero's dashing good lucks, sans mask and goggles. They also have a 1GB Boba Fett, the galactic bounty hunter to keep all your files safe.

My absolute favourite is the limited edition 2GB Chewbacca for $79.99 which, when you plug him in, makes the obnoxiously adorable wookiee sounds he's loved for!
Trend Themes
1. Geeky Gadgets - There is a growing market for gadgets that appeal to fans of popular franchises, making it a great opportunity for companies to capitalize on this trend by creating more products like the Star Wars USBs.
2. Limited Edition Collectibles - With only 2,500 limited edition Princess Leia USBs available, it creates a sense of urgency and exclusivity which can generate buzz and drive sales. Companies can replicate this strategy with other popular franchises.
3. Multifunctional Usbs - As seen with the Star Wars USBs which included avatars, movie trailers, wallpapers, icons, and a soundByte program, there is an opportunity for companies to create multifunctional USBs that offer more than just data storage.
Industry Implications
1. Consumer Electronics - The consumer electronics industry can capitalize on the demand for geeky gadgets and create more products like the Star Wars USBs to appeal to fans of popular franchises.
2. Toy - The toy industry can create more limited edition collectibles like the Star Wars USBs to appeal to avid collectors and fans of popular franchises by creating exclusive merchandise.
3. Entertainment - The entertainment industry can partner with manufacturers to create multifunctional USBs that offer exclusive content for fans of popular franchises, creating a new way for fans to engage with their favorite content.
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